New york, NY – Apple and NBCUniversal are poised to redefine the streaming landscape with the launch of the Apple TV and Peacock Bundle, set to debut on October 20, 2025. This collaborative offering combines the strengths of both platforms, providing subscribers with a complete package of award-winning television, blockbuster films, live sports, and more.
A New Era of Streaming Bundles
Table of Contents
- 1. A New Era of Streaming Bundles
- 2. What’s Included in the Bundle?
- 3. Pricing and Availability
- 4. Executive Statements
- 5. The Future of Streaming Bundles
- 6. Frequently Asked Questions
- 7. What are the different pricing tiers for the Apple TV & Peacock bundle?
- 8. Apple TV & Peacock Bundle: Your Guide to expanded Streaming Options
- 9. What’s Included in the Apple TV & Peacock Partnership?
- 10. Pricing and Availability of the Apple TV & Peacock Bundle
- 11. Content highlights: What Can You Watch?
- 12. How to Subscribe to the Apple TV & Peacock Bundle
- 13. Benefits of the Apple TV & Peacock Bundle
- 14. Apple’s Streaming Strategy: A Broader Perspective
- 15. Troubleshooting Common Issues
The initiative marks a significant shift in the media industry, responding to growing consumer demand for value and convenience. Industry analysts at deloitte reported in September 2025 that streaming bundle subscriptions saw a 15% increase in Q3, signaling a clear preference for consolidated entertainment options. The Apple TV and Peacock Bundle is designed to capitalize on this trend.
What’s Included in the Bundle?
Subscribers to the Apple TV and Peacock Bundle will gain access to a vast library of content. highlights include critically acclaimed Apple Originals like Ted Lasso and Severance, alongside popular Peacock series such as The Traitors and live sports coverage, including NBA games begining October 21st on Peacock. Upcoming films like F1 The Movie will also be available.
Both Apple TV and Peacock will offer sampling of content from the other service within their respective apps, allowing users to explore a broader range of programming. Specifically, Peacock subscribers will have access to select episodes of Apple TV+ shows, and vice-versa.
Pricing and Availability
the Apple TV and Peacock Bundle will be available in two tiers: a Premium option for $14.99 per month and a premium Plus option for $19.99 per month. Existing Apple One subscribers with Family or Premier plans will receive a 35% discount on the Premium Plus tier, representing a first-of-its-kind benefit for Apple’s all-in-one subscription service.
| Bundle Tier | Monthly Price | Ad Support | Offline downloads |
|---|---|---|---|
| Apple TV & Peacock Premium | $14.99 | Yes | no |
| Apple TV & Peacock Premium Plus | $19.99 | No | Yes |
Did You Know? The proliferation of streaming services has led to “subscription fatigue” among consumers, with a recent Hub Entertainment Research study indicating that 33% of households are actively looking to reduce their streaming expenses.
Pro Tip: Before subscribing, evaluate your viewing habits to determine which bundle tier best suits your needs. Consider whether ad-free viewing and offline downloads are essential features for you.
Executive Statements
Matt Strauss, Chairman of NBCUniversal Media Group, emphasized the synergy between the two services, stating that the bundle represents “the perfect combination of entertainment.” Oliver Schusser, Apple’s vice president of Apple TV, Apple Music, Sports, and Beats, highlighted the seamless experience the bundle provides, uniting “the best of entertainment in a simple and seamless experience.”
The Future of Streaming Bundles
This partnership signals a potential trend towards further consolidation in the streaming market. As competition intensifies, expect to see more collaborations between content providers and technology companies. the success of this bundle will likely influence future strategies, potentially leading to more integrated and cost-effective entertainment options for consumers. Analysts predict that by 2028,over 60% of streaming households will subscribe to at least one bundle.
Frequently Asked Questions
- What is the Apple TV and Peacock Bundle? It’s a subscription service that combines access to Apple TV+ and Peacock, offering a wide range of movies, shows, and live sports.
- How much does the Apple TV and Peacock Bundle cost? It’s available in two tiers: $14.99/month for Premium and $19.99/month for Premium Plus.
- Can Apple One subscribers get a discount? Yes, Apple One Family and Premier subscribers receive a 35% discount on the Premium Plus tier.
- Will I see ads with the bundle? The Premium tier includes ads, while the Premium Plus tier is ad-free (with limited exceptions).
- Where can I access content from both services? You can access content through the Apple TV app and the peacock app.
- Can I purchase the bundle through third-party device partners? No, the bundle cannot be purchased through third-party device partners.
- What kind of content is offered in the Apple TV and Peacock bundle? The bundle offers award winning original series, blockbuster movies, live sports, and other marquee live events.
What are your thoughts on the new streaming bundle? Will you be subscribing? Share your opinions in the comments below!
What are the different pricing tiers for the Apple TV & Peacock bundle?
Apple TV & Peacock Bundle: Your Guide to expanded Streaming Options
What’s Included in the Apple TV & Peacock Partnership?
Apple has announced a significant expansion of its streaming offerings with a new bundle integrating Peacock, NBCUniversal’s streaming service, directly into the Apple TV app. This collaboration brings a vast library of content – from live sports and next-day NBC and Bravo shows to exclusive Peacock Originals – to Apple TV subscribers.The integration aims to streamline the viewing experience and offer greater value for cord-cutters. Key components of the bundle include:
* Peacock Premium: Access to Peacock’s entire streaming library, including thousands of hours of movies, TV shows, and live events.
* Apple TV+: Continued access to Apple’s award-winning original programming.
* Seamless Integration: Users can discover and watch Peacock content directly within the Apple TV app,eliminating the need to switch between multiple apps.
* Unified Billing: Manage your subscription and billing through Apple, simplifying your entertainment expenses.
Pricing and Availability of the Apple TV & Peacock Bundle
The new Apple TV & Peacock bundle is available starting today, October 17, 2025. Pricing is tiered, offering flexibility for different viewing needs:
- Apple TV+ Only: Remains at its current price point of $9.99/month.
- Apple TV+ & Peacock Premium: Priced at $14.99/month, representing a savings compared to subscribing to both services individually.
- Existing Apple One Subscribers: Those already enrolled in Apple One plans may see adjustments to their existing packages, potentially gaining access to Peacock at no additional cost depending on their tier. Check your Apple One details for specific inclusions.
The bundle is accessible on all devices that support the apple TV app, including:
* iPhone
* iPad
* Mac
* Apple TV 4K
* Select smart TVs (LG, Samsung, Vizio, Sony)
* Roku and Amazon Fire TV devices (via the Apple TV app)
Content highlights: What Can You Watch?
The addition of Peacock considerably expands the content available through Apple TV. Here’s a breakdown of what you can expect:
* Live Sports: Peacock is a major player in live sports streaming, offering coverage of premier league soccer, Sunday Night Football, WWE events, and more.
* Next-Day Access: Catch up on episodes of popular NBC and Bravo shows the day after they air, including The Voice, Saturday Night live, and Below Deck.
* Peacock Originals: Dive into exclusive series like Poker Face, Dr. Death, and Apples Never Fall.
* NBCUniversal Film Library: Access a vast catalog of movies from Universal Pictures, DreamWorks Animation, and focus Features.
* Classic TV Shows: Enjoy reruns of beloved sitcoms and dramas from NBC’s extensive television history.
How to Subscribe to the Apple TV & Peacock Bundle
Subscribing is straightforward through the Apple TV app:
- Open the Apple TV app on your device.
- Navigate to the “Store” tab.
- Search for “Peacock” or browse the available bundles.
- Select the Apple TV & Peacock bundle that suits your needs.
- Confirm your subscription and payment method.
Existing Peacock subscribers can also link their accounts to Apple for unified billing and access through the Apple TV app. Detailed instructions are available on Apple’s support website.
Benefits of the Apple TV & Peacock Bundle
This partnership offers several advantages for consumers:
* Cost Savings: Bundling services is generally more affordable than subscribing to each individually.
* Convenience: A single app and bill simplify your streaming experience.
* Expanded Content Library: Access a wider range of movies, TV shows, and live events.
* Enhanced Finding: The Apple TV app’s curated recommendations can help you discover new content on Peacock.
* Improved User Experience: Seamless integration within the Apple ecosystem.
Apple’s Streaming Strategy: A Broader Perspective
This move aligns with Apple’s broader strategy of becoming a major player in the streaming landscape. By partnering with established services like Peacock,Apple can quickly expand its content offerings without the significant investment required to create a massive library from scratch.This approach complements Apple TV+’s focus on high-quality original programming. Similar bundling strategies have proven triumphant for other tech companies, such as Disney with Disney+, Hulu, and ESPN+. The success of this partnership will likely influence apple’s future streaming collaborations.
Troubleshooting Common Issues
Some users have reported issues with linking accounts or accessing Peacock content within the Apple TV app. Here are some common troubleshooting steps:
* check your internet connection: Ensure you have a stable and reliable internet
