2023-09-13 21:19:41
A Apple announced that developers will now be able to make their applications available on pre-sale (or pre-order) by region. Available since 2017, the pre-orders They’re a great tool for driving engagement and gaining pre-launch users, but until now they’ve only worked globally.
With the new feature, it is now possible, for example, to choose a set of regions of interest and define launch dates for each of them individually. The new modality is very useful for developers who, for some reason, launch their apps on different dates depending on geolocation.
Apple didn’t provide many details about the new feature, but it has already been included in the pre-sales page of Apple. According to the company, this greater flexibility allows the resource to be used both for apps that have not yet been published and for those that are already active in a certain region, but not in another.
Pre-selling apps, it is worth highlighting, allows users to schedule the download of a specific app or game, which is automatically installed as soon as it is officially launched on the App Store. These users, of course, receive a notification whenever this process is completed.
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