In the first half of this year, the smartphone market performed miserably, with sales of several brands declining.butApple is relatively strong and still maintains growth.
Judging from the previous quarter’s financial report, iPhone revenue only increased by 3% compared with the same period of the previous year, so the next new iPhone 14 series should not be missed, and all decisions must be made prudently.
According to information from foreign media, Apple intends to stop the original plan to increase the price of the iPhone 14 series by $100, which may be to ensure that sales are foolproof.
Because the mini models are cut, the overall average selling price of the iPhone 14 series will still increase. If normal expectations are followed, the book revenue data will never be ugly.
Currently, the 5.4-inch iPhone 13 mini starts at $699, and the 6.1-inch iPhone 13 starts at $799. In other words, the 6.1-inch iPhone 14 will also start at $799.
In addition, as usual, after the iPhone 14 series is launched, the iPhone 13 series will continue to be sold at a price reduction of about $100 for at least one year.
Further reading: