2023-07-23 01:09:00
(CNN/CNN Chile) – A total success has been the film Barbie on the big screen, which has also had a positive impact on Mattel’s stock; however, this has not always been the case.
The doll that today is a phenomenon in the cinema has more than 200 careers on his resume: a doctor, an astronaut, a computer engineer, a CEO, and even a presidential candidate. She has had an enviable and motley crew of doll friends who have supported her for decades.
But some much-needed aspects of its evolution have also taken longer to happen. Barbie for years she was light-skinned -white-, slender, blonde, with a very narrow waist, ample breasts and always wobbling on impossibly high heels.
Finally, in 2016, with sales of the doll declining, Mattel came up with a more realistic depiction of a female doll, making the new Barbies more inclusive and diverse in their appearance.
Barbie was reintroduced in four body types and seven skin tones, with 22 eye colors and 24 hairstyles. And her progression continues with Barbie Fashionistasa diverse representation of beauty that encourages children to fight the stigma around physical disabilities.
But throughout their journey, Barbie and her team have also delivered some not-so-exciting moments. “Barbie, with her 64 years of history, we can’t expect everything regarding her and her world to be jokessaid James Zahn, editor-in-chief of The Toy Booka toy industry publication.
But, what are the great mistakes of Barbie?
Pregnant Midge was featured in Mattel’s Happy Family Barbie collection which also included Alan (pictured behind the car).
Midge first appeared in the 1960s. She was the wholesome, all-American best friend of Barbie. Fast forward to 2002, Mattel introduced a doll pregnant midgewhich featured a detachable baby bundle with a toy baby inside.
walmart finished doll pregnant midge from their store shelves, citing customer complaints regarding the suitability of a “pregnant” doll. The doll was sold as part of the “Happy Family” set.
Maybe Mattel was ahead of its time with a poop-themed toy with Tanner, the golden retriever toy that poops. The toy manufacturer released a game of Barbie-Tanner in 2006. The game included a “spoon” accessory with a magnetic end for the kids to pick up Tanner’s play poop.
Unfortunately for Mattel, the US Consumer Product Safety Commission recalled more than 680,000 sets of Barbie-Tanner in 2007 due to safety concerns for magnets loose on the blades.
It was a collaboration gone wrong. Mattel partnered with the maker of OreoNabisco, to create a Barbie themed to “Oreo” in the 1990s. However, the doll was reportedly removed following criticism that the word “Oreo” may also have a meaning. offensive connotation for people of color.
Video Barbie doll with integrated LCD screen and video download port.
Video Girl Barbie from Mattel in July 2010 was designed to also function as a video camera for children ages 6 and up. The company said the doll had a real video camera inside with the camera lens attached to the necklace she was wearing and the video screen on the back for children to capture everything from a “doll view.”
That same year, the FBI warned in December that the doll might be used as a tool for pedophiles. The FBI’s “cybercrime alert” at the time did not cite any misuse of the doll, but noted the possibility.
In 2015, Mattel introduced Hello Barbie which spoke and listened and responded to what it heard through a microphone, sophisticated electronics, and a WiFi connection.
The wrist features raised privacy breach concerns. At this, Mattel discontinued the doll two years later.
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