Chedraui is exhibited for limiting the purchase of Maruchan: only 12 per family

  • The consumer lamented in her video that the firm limits the sale of Maruchan in its stores.

  • The recording has generated various comments from the digital pulse.

  • To date, the brand has not explained why the sale of said product is limited.

Today consumers have evolved and changed with the endless problems that affect the entire world, that is why complaints and complaints have become recurrent in social networks. A TikTok user called out the Chedraui retail store for limiting the sale of Maruchan soups to each family.

Although they seem to be informal media, social networks have become the best communication window for consumers and the brands they are users of, That is why giving a solution to their complaints due to a bad shopping experience can be essential for the advancement of a firm.

Specialists say that listening to customers proactively helps to improve your business and strengthen ties with consumers, since it is also important to tackle future problems, to build customer loyalty and to improve as a company as a whole.

Chedraui limits Maruchan soups and wins consumer criticism

Through her TikTok account, a Chedraui consumer shared a video where you can see the poster of supermarket where he points out that it limits the amount of Maruchan soups that people take per family.

The consumer who identifies herself on the digital platform with the user @jesswolfsbane posts the brand’s poster that says the specifications of only 12 packages of Maruchan soup per family.

@jesswolfsbane I’m tired of this world, of its people… I live to eat maruchan ???????????????? # 4u #4yp # l3ntejas #lentils #fyp #maruchan #ojalamelleveeldiablo ♬ Olaja the devil take me – Funny music

To date, it is unknown why the supermarket firm is limiting the sale of said product.but the publication caused the digital pulse to comment on the store’s rule.

Many of the comments explain that there are consumers who eat Maruchan soup every day so they take full boxes of product, so that could be the reason why the brand made the decision to limit the sale of said product. While others complain that the company tells them how much they are allowed to buy, taking away their right to the free market.

Maruchan soup is a product that has been scrutinized by organisms such as the Federal Consumer Protection Office (Profeco), who last year published a quality study on instant soups in his Consumer magazine, showing how little they are beneficial to human health.

Said study revealed that the Maruchan Instant Lunch claims to have vegetables but only contains four grams of every 100 grams and its Styrofoam packaging represents a health hazard, so the Profeco in 2021 withdrew 129,937 units of instant soups from the market corresponding to 12 products from nine different brands.

Since that operation and to date, the presence of said product has been intermittent, which is why perhaps Chedraui is limiting his sale.

It is not the first complaint of a consumer against a brand for limiting the sales of products, let us remember the case of an Internet user who shared the sign that is in one of the HEB stores where they limit the sale of egg packages per consumer.

This only reflects the opinion of the consumer and the conversation it generates in the digital pulse, which is why Merca 2.0 requested the position of the brand in order to tell both sides of the story; however, so far it has not been received. The note will be updated in case of a response.

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