Cheez-It Snap’d: A New Take on the Classic Crackers

Phaedra Parks Brings Shade And Snap To Cheez-It Collaboration

May 3, 2024

Mobile, Alabama – Cheez-It Snap’d has partnered wiht television personality Phaedra Parks to launch a limited-edition product and celebrate the return of “The Real Housewives of Atlanta.”

Cheez-It Snap’d is adding a touch of sass to its crispy,cheesy snacks. The brand has teamed up with Phaedra Parks, known for her quick wit and iconic “snap backs,” to create a unique promotional campaign.

The collaboration features a limited-edition “Cheez-It Snap’d Back Bag,” designed to complement the baked snackS light and airy crunch. This launch coincides with Parks’ highly anticipated return to Bravo’s “The Real Housewives of Atlanta.”

The snacks themselves are baked to be exceptionally thin, offering a satisfyingly crispy texture. Cheez-It Snap’d aims to deliver a flavorful experience with every bite.

About Cheez-It Snap’d

Cheez-It Snap’d are a variation of the classic Cheez-it crackers, distinguished by their thinner, crispier texture. They are available in a variety of flavors, offering a lighter snacking option.

the brand consistently innovates with new flavors and collaborations to maintain consumer interest and expand its market reach.

Frequently Asked Questions About Cheez-It Snap’d and Phaedra Parks

• What are Cheez-it Snap’d?

  Cheez-It Snap’d are baked snacks made with 100% real cheese, known for their extra-thin and crispy texture.

• Who is Phaedra Parks?

  Phaedra Parks is a television personality and attorney, best known for her appearances on “The Real Housewives of Atlanta.”

• What is the “Cheez-It Snap’d Back bag”?

  The “Cheez-It Snap’d Back Bag” is a limited-edition accessory designed to accompany the Cheez-It Snap’d snacks,celebrating the collaboration with Phaedra Parks.

• were can I buy Cheez-It Snap’d?

  Cheez-It Snap’d are available for purchase at various retailers and online through the Cheez-It website.

• Why did Cheez-It partner with Phaedra Parks?

  Cheez-It partnered with Phaedra Parks because of her reputation for delivering sharp wit and “snap backs,” aligning with the snack’s crispy texture and bold flavor.

• Is this collaboration tied to the new season of Real Housewives of Atlanta?

  Yes, the limited-edition bag debuted just in time for Parks’ return to The Real Housewives of Atlanta.

Want to share your thoughts on this exciting collaboration? Leave a comment below and let us know what you think!

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How do Cheez-It Snap’d differ in texture and flavor intensity compared to customary Cheez-It crackers?

What are Cheez-It Snap’d?

Cheez-It Snap’d are a relatively new addition to the Cheez-It family, offering a different texture and snacking experience compared to the original baked crackers. Instead of the traditional crisp, baked square, Snap’d are thin, crispy, and broken pieces – essentially, the delightfully imperfect bits you always fought over at the bottom of the box! They’re designed for a more intense cheesy flavor in every bite and cater to a growing consumer preference for varied textures in snacks. Thes cheese crackers come in several flavors,expanding beyond the original cheddar.

Flavor Profiles: Beyond the original

While the classic Cheddar is available in Snap’d form, Kellogg’s has expanded the lineup to include a variety of exciting flavors. Current options (as of July 8, 2025) include:

Cheddar Sour Cream & Onion: A tangy and savory combination.

Spicy Cheddar: For those who enjoy a kick with their cheese.

White Cheddar: A milder, creamier cheese flavor.

Extra Toasty: Amplified cheesy flavor with a pronounced toasted taste.

Limited Edition Flavors: Cheez-it frequently releases limited-edition Snap’d flavors, creating buzz and encouraging repeat purchases. Keep an eye out for seasonal or collaborative releases!

These diverse Cheez-It flavors aim to appeal to a broader range of palates and snacking preferences.

Texture and Taste: How Do They Differ?

the key difference between Cheez-It Snap’d and traditional Cheez-It crackers lies in their texture. Snap’d are significantly thinner and more fragile, resulting in a satisfyingly crisp snap with each bite. This thinner profile also concentrates the cheesy flavor, making it more pronounced.

Here’s a breakdown:

1. Traditional Cheez-It: Baked,square,consistent shape,moderate cheese flavor.
2. Cheez-it Snap’d: Broken pieces,thin and crispy,intense cheese flavor,irregular shapes.

Many consumers describe Snap’d as having a more “melty” cheese flavor,even though they aren’t actually melted. This is likely due to the increased surface area and concentrated cheese seasoning. Snack food reviews consistently highlight the texture as a major selling point.

Nutritional Data & Ingredients

Understanding the nutritional content is important for informed snacking. Here’s a general overview (values may vary slightly depending on the flavor):

Serving Size: Typically around 1 ounce (approximately 21 pieces).

Calories: Around 150-160 per serving.

Fat: 8-9g per serving.

Sodium: 200-220mg per serving.

Protein: 2g per serving.

key Ingredients: Enriched wheat flour, vegetable oil, cheddar cheese (milk, cheese cultures, salt, enzymes), whey, cornstarch, salt, maltodextrin, natural flavors, and various seasonings depending on the flavor. Consumers looking for gluten-free snacks should note that Cheez-It Snap’d are not gluten-free.

Cheez-It Snap’d vs. Other Cheese Crackers

The cheese cracker market is competitive. Here’s how Cheez-It Snap’d stacks up against some popular alternatives:

| Cracker | Texture | Cheese Flavor | Key Features |

|——————-|—————-|—————|——————————————–|

| Cheez-It original | Crisp, Baked | Moderate | Classic, widely available |

| Cheez-It Snap’d | Thin, Crispy | Intense | broken pieces, concentrated flavor |

| Goldfish Crackers | Baked, Smooth | Mild | Fish-shaped, popular with children |

| Club crackers | Crisp, Square | Subtle | Buttery flavor, ofen paired with toppings |

Cheez-It Snap’d carve out a unique niche with their distinct texture and bolder cheese flavor, appealing to adults and teens seeking a more sophisticated cheese snack.

Where to Buy & Pricing

Cheez-It Snap’d are widely available at major grocery stores, convenience stores, and online retailers.

retailers: Walmart, Target, Kroger, Amazon, and most local supermarkets.

Pricing: Typically range from $3.50 – $5.00 per 5-6 ounce bag, depending on the retailer and flavor.

Bulk Options: Larger multi-packs are frequently enough available online and at warehouse clubs like Costco and Sam’s Club, offering a cost-effective option for frequent snackers.

Creative Ways to Enjoy Cheez-It Snap’d

Beyond simply snacking straight from the bag, Cheez-It Snap’d can be incorporated into various recipes and culinary creations:

Crust for Mac & Cheese: Crush snap’d and use them as a crispy topping for homemade mac and cheese.

Breadcrumb Substitute: Use crushed Snap’d as a coating for chicken or fish.

Salad Topping: Add a sprinkle of snap’d for a cheesy crunch to your salads.

* Cheese Board Addition: Include