Coca-Cola to launch alcoholic cocktail together with beer maker Corona

Published:

8 one 2022 18:45 GMT

The new drink, called Fresca Mixed, is expected to start shipping this year.

Coca-Cola will partner with Corona beer maker Constellation Brands to launch a alcoholic version of your Fresca soda, dubbed Fresca Mixed, as announced by the company in a Press release.

The new drink, which marks Coca-Cola’s third foray into the world of alcoholic beverages, is expected to be marketed this year.

In 2018, the company launched Lemon-Dou, a canned lemon cocktail, in Japan. Two years later he partnered with Molson Coors to launch Topo Chico Hard Seltzer in United States.

Fresca, a zero calorie citrus and grapefruit flavored soft drink, is currently “the fastest growing trademark in The Coca-Cola Company’s soft drink portfolio in the US,” the company notes.

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