Dan Wieden is also the founder of the famous company Wieden+Kennedy. The company itself has officially released the information about his death. “Weiden, who was also a writer, never intended to build a great agency, but to provide a space where people could do the best work of their lives,” the company said in its obituary.
He believed that is not just about selling products, but a way to create a strong relationship between companies and their customers.
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A native of Portland, United States, Dan Weyden studied journalism at the University of Oregon. He also worked in public relations for a few years before moving into .
Later, he started working at McCann-Erickson, an agency. It was here that he met David Kennedy. He co-founded the company Widen+Kennedy in 1982.
The company started with just one client, Nike, and three employees. In 1988, Weyden released the slogan ‘Just Do It’ for Nike. Today, the company has made its presence felt all over the world. The company has offices in Delhi, New York, London, Amsterdam, Tokyo and Shanghai.
Weiden+Kennedy has worked for major companies such as McDonald’s, Bud Light, Old Spice, Target, Levi’s, ESPN, Coca-Cola, Honda, P&G, Nokia and Electronic Arts.
Weiden wanted his agency to always be independent and creative. He has received Oregon’s Outstanding Entrepreneur Award for his work in the field of . He was also featured in Time Magazine’s Cyber Elite list of 50 people.
Dan Weyden also founded Caldera, a non-profit educational organization for young people in Sisters, Oregon.
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