Decline of E3: The Future of the Gaming Industry’s Biggest Event

2023-06-23 07:46:30

The E3 video game show was once regarded as the biggest event in the game industry. Due to the COVID-19 epidemic, it began to change in 2020. It was changed to online in 2021. At that time, Ubisoft, Nintendo, Microsoft and Square Enix all participated in the exhibition . But the situation took a turn for the worse. With the prevalence of each brand holding its own game exhibition activities, E3 in 2022 and 2023 has been canceled one after another. Los Angeles city documents indicate that not only 2023, but E3 video game show will be canceled next year Gaming industry insider Wario64 published a copy of the meeting announcement of the Los Angeles City Tourism Commission on Twitter, which highlights the city’s event planning for the next few years. The document outlines a city-wide marketing plan, briefly mentioning the cancellation of E3 in 2023, 2024, and 2025 without revealing why. E3 canceled for 2024 & 2025, according to Los Angeles City Tourism Board of Commissioners pic.twitter.com/37LeLZN8JR — Wario64 (@Wario64) June 22, 2023 Cannot make any comment on the tentative plans of the event, but it cannot be ruled out that the organizers may move the event from the iconic Los Angeles Convention Center to another city. Considering the lukewarm reception E3 has received from the gaming industry’s biggest developers and publishers in recent years, the future of the show is worrisome. It’s no secret that in recent years, independent events from platform leaders and high-profile studios have distracted the public from E3, and for fans and developers alike, the absence of platform juggernauts Microsoft and Sony at E3 is a further downside. Motivation to participate in activities. Especially with the fight between Microsoft and Sony over Activision Blizzard, big brands like Xbox and PlayStation may never take part in the co-publishing arena again. Microsoft held an Xbox Games showcase event in June, followed by a show dedicated to Starfield’s deep dive. Microsoft will host another ID@Xbox Showcase on July 11 to showcase long-awaited new game trailers and details, while Sony and Nintendo have their own events in June. That’s not to say that E3 is doomed. After all, there are plenty of smaller or independent developers and publishers who need a stage to showcase themselves, but it’s predictable that E3 will have little chance of regaining its former glory. BIG NEWS! @ID_Xbox and @IGN are joining forces to exclusively present the next ID@Xbox Showcase on July 11. Get a first look at some new games including trailers, gameplay, reveals and more! pic.twitter.com/qMPp7F1z31 — Xbox (@Xbox) June 20, 2023


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