Electric Car Price Inflation: Impact on European Car Buyers and Future Trends

2023-11-12 16:03:00

Since then, the inflationary crisis, favored by the conflict in Ukraine and the economic repercussions which followed Russian counter-sanctions against Europe, has happened. And now, it would cost €37,590 on average to acquire one of the 40 models analyzed. An increase of almost 15%. “It has become unaffordable,” comments Eric, a resident of Mont-Saint-Guibert. My current car is at the end of its life and I had a budget of 35,000 euros to buy a car before the crisis. Given the increase in prices in all sectors – especially electricity – I preferred to wait because I had a fixed rate and I was afraid of finding myself in the red if I bought a new car.”

The electric car is bearing the brunt of the inflationary crisis: up to 23% price increase in barely a year! (COMPARATIVE)

A wise decision… which Guibertin regrets today. “The crisis happened and not only did my budget decrease – going to 33,000 euros max for a new car – but car prices also increased significantly. As a result, if I want to change car, I am forced to upgrade to a smaller model. I therefore prefer to continue driving with my car, which consumes and pollutes more than a new one.”

In our comparison, we observe striking differences depending on the model. Thus, the price of the same Mini Cooper model has increased from €23,550 to €29,250 today. An increase of almost 24%. The Subaru

Luxury vehicles are not spared. The Bentley Continental, for example, has gone from €202,796 two years ago to €235,797 now. The McLaren Artura went from €232,706 to €273,073.

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However, good news seems to be on the horizon: for several months, the inflationary surge in prices seems to have slowed down considerably and they are now tending to stabilize. Some models even display reduced prices compared to October 2021. This is particularly the case for the Citroën C3 puretech 110 horsepower, which has gone from €23,145 to now €19,100. That is, cheaper than in October 2021. A significant price drop which can be explained, among other things, by the fact that Citroën must sell off its stocks, Stellantis having announced its desire to no longer produce a thermal C3 in favor of an electric version. .

The price of cars ©IPM Graphics

*The prices above concern identical or equivalent models two years apart. These are not necessarily the best prices for each model.

Long delays in getting your car are now a thing of the past

They are no larger than a few nanometers, but semiconductors are of vital importance in new cars. ©Shutterstock

After the covid health crisis, the automobile industry suffered a second particularly disabling crisis: that of semiconductors. The factories manufacturing these elements no larger than 10 nanometers, running in slow motion, a shortage had heavily impacted car manufacturers, these miniature components being of capital importance in cars: all electronic elements are made of them. We find it in speedometers, airbags, parking assistance, reversing cameras, automatic transmissions and even in the batteries of electric vehicles.

At the time, only three equipment manufacturers (Taiwanese TSMC, Korean Samsung and American Intel) managed to produce these semiconductors. But natural disasters (drought, cold snap, etc.) and industrial disasters (fire, etc.) had slowed down production while demand was increasing.

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Result: delivery times were revised upwards. From three to four months normally, we went to more than a year for certain models.

Last January, delays remained relatively long. But now things seem to be back to normal. Delivery times for new cars, while not completely back to normal, have now returned to acceptable levels.

Europe is missing the electric wagon

Chinese cars manage to place 7 of their models in the Top 10 best-selling electric cars in the world. ©AFP or licensors

During the first Auto Show organized in Brussels after the covid era, last January, the event welcomed for the first time Chinese models meeting European aesthetic standards. With a desire to shake up the existing automobile paradigm: the ambition of BYD, Seres and others was to create a real Asian tsunami, particularly in terms of electrification of the automobile fleet. It must be said that while the European manufacturers still seemed to be groping in this area, the Chinese were already much more advanced. “BYD was created 12 years ago now,” said Frédérik Van den Bossche, the fleet manager of the Chinese brand. And we are the world leader in electrified cars. We can’t really say that we lack experience: we have more than any other manufacturer when it comes to the electrification of cars. We are six years ahead of all other manufacturers.”

This did not prevent European manufacturers from remaining in denial about Chinese vehicles sold between 5,000 and 15,000 euros cheaper than an equivalent European model. Looking at the sales figures for electric cars around the world, however, we can wonder if the Chinese tidal wave has not already started to advance. Of the 10 electric cars – which therefore constitute the medium-term future in automobiles – the most sold in the world, 7 are Chinese, two are American (the Tesla Y and 3 which monopolize the first two places in the ranking) and only one is European, the Volkswagen ID.4.

A ranking, it must be admitted, somewhat biased by the fact that China represents 17.5% of the world population but which should not be trivialized: Chinese manufacturers have only been tackling the European market.

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