Elegant FP Journe Watch Sold for Record Price in Support of Breast Cancer Research

2024-03-08 00:00:24

As we know, French watchmaker François-Paul Journe has been involved in the defense of numerous causes close to his heart for many years (for paraplegia, for Fukushima, for the brain, for the planet, etc. .).

Sometimes even offering one of its precious timepieces to help finance these humanitarian enterprises…

This is the case of this elegant, unique FPJourne piece which has just been sold at auction by Philipps on behalf of the Foundation for Breast Cancer Research. In the space of ten minutes, this watch was sold for the “tidy” sum of 420,000 dollars (a record for a quartz watch without diamonds)!

More concretely, it was a 48 mm model in Titalyt whose number “1” (that of 1 hour) is presented in pink instead of black. A color that we find on the bracelet and which obviously evokes that of the fight against breast cancer.

As the Breast Cancer Action association reminds us, “the color pink was chosen because it is a “feminine, soft, joyful color and which evokes good health, everything that cancer is not”… Breast cancer Breast cancer is the most common cancer among women and is the leading cause of death from this disease.

In just a few years, the elegant by FP Journe has managed to establish itself on the market as, on the one hand, an entity in its own right within the Journe collections, but also as a unisex watch which has managed to appeal to both men and women thanks to its revolutionary mecha-quartz caliber.

Remember that this timepiece was originally designed and imagined by François-Paul Journe to respond to a request from his female clientele who wanted a Journe watch, but who were not necessarily looking for complications watchmakers.

Then, this model began to find its place among men who wanted a sports watch that was easy to maintain and wear. Today, this timepiece is highly sought after on the market…

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#elegant #FPJourne #sold #dollars

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