Fair Chairman, meeting with young consumers… “Securing platform accountability is a challenge”

Cho Sung-wook, Chairman of Fair Trade [연합뉴스 자료사진]

(Sejong = Yonhap News) Reporter Lee Bo-bae = Fair Trade Commissioner Jo Seong-wook said on the 17th, “Platform operators are facing a new challenge in a changed market environment to secure reliability and responsibility to consumers and to prepare a system for safe product distribution. It was a challenge,” he said.

Chairman Cho had a meeting with 10 young consumers at a shared office located in Seocho-gu, Seoul on the same day, under the theme of ‘consumer issues arising from the emergence of online platforms’ and made this statement.

Chairman Cho said, “With COVID-19, online and non-face-to-face transactions are increasing and the growth of the platform market is accelerating in various fields such as food and distribution. It creates a positive effect, but there is also an aspect that infringes on consumer rights and interests.”

In addition, he said, “The role of future generations of young consumers who have emerged as the mainstay of consumption and leading the digital consumption trend is important to overcome new challenges.” requested

Young consumers expressed various opinions on issues related to digital consumption.

Kim Won-beom of Chung-Ang University raised issues about the complexity of the cancellation procedure for over the top (OTT) subscription service, the customer center’s inadequate response, lack of guidance on paid conversion, ambiguity in information provision, and insufficient damage compensation system. did.

Yena Lee of Chungnam National University pointed out the instability of the system, damage to unauthorized payments, and identity theft due to leakage of personal information in relation to the online simple payment service in the e-commerce (e-commerce) market.

Problems related to personal information infringement caused by companies’ hyper-personalized marketing, increased fatigue due to push notifications, and monopolization of data technology (Sungkyunkwan University, Mr. Seohyun Han), problems related to improper collection and use of consumers’ personal information, and sales/disclosure to third parties (Mr. Jeong Min-jae of Kyonggi University) was also raised.

The Fair Trade Commission plans to reflect the opinions raised today in its policies and systems.

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