Ahhh….
Shipment started on October 7 as a low-priced version of the iPhone 14 Pro MaxiPhone 14 PlusKun, but The Information reports that it has entered a production reduction system without waiting for two weeks.
Inflation seems to have a big impact
It seems that the decision was made in consideration of sluggish demand, but according to the story the media heard from two people at the manufacturing site, at least one Chinese manufacturing contractor was instructed to immediately stop manufacturing Plus parts. About. I wonder if the era when big smartphones were popular has already passed.
inflation from time to timeElectricity, gas, gasoline, and food costs money, and ordinary people have no time to loosen their purse strings.Smartphone sales continue to decline for the third consecutive quarter as luxuries are on the backburner, and global smartphone sales will drop in the third quarter of this year.9% less than the previous yearand the worst third quarter since 2014 (Estimates by research firm Canalys). Apple is no longer the only top 5 smartphone maker that continues to grow positively.
Even Apple isn’t all-purpose, and it’s hard to believe that a model that doesn’t have all the features will cut production so quickly. Once again, you will be reminded of the severity of the current inflation.
Source: The Information, Canalys