Longbi slashed prices by 30%, promotion worked, and took advantage of the momentum to sell 17 units on Wednesday

2024-01-28 20:29:52

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The price reduction strategy for new properties has worked. Country Garden Hong Kong’s existing property “Longside” in Kowloon City had previously launched new units at a discount of 30% of the price. A new round of sales was held last Saturday, with a total of 60 units. We saw a large number of approved buyers at the scene to make selections. Of the units, 40 units were sold today, accounting for about 70% of the units available for sale. The developer is taking advantage of the opportunity of “Tianshi” to launch price list No. 4, involving 17 units. After deducting the maximum 21% discount, the discounted price starts from 3.947 million yuan, the discounted price per square foot starts from 16,600 yuan, and the discounted average price per square foot is about 18,067 yuan; Compared with the first price list of 24,520 yuan and the second price list of 25,453 yuan launched in May 2022, they are significantly lower by about 26% and 29%.

Lin Xiaoqing, general manager of the marketing management department of Country Garden (Hong Kong), pointed out that the 17 newly launched units have a salable area of ​​213 to 354 square feet, ranging from studios to one-bedroom units, and most of them are high-rise units, so they are promoted at the original price. The discounted price of the units ranges from NT$3.947 million to NT$6.264 million, and the discounted price per square foot ranges from NT$16,633 to NT$19,416. The admission unit is an open-plan unit in Room J on the 11th floor, with a usable area of ​​213 square feet and a discounted square foot price of approximately NT$18,530.

Lin Xiaoqing said that since the launch of “Longbi”, 112 units have been sold and approximately 800 million yuan has been cashed out. Seeing the enthusiastic response from the market for the latest launch, many customers inquired about the sales arrangements for mid- to high-rise units, so they decided to launch more units. As for the project, 16 units will be put up for sale through price list on Wednesday. On the same day, another top-floor unit with a rooftop will be put up for bidding, which is Room D on the 26th floor with a usable area of ​​414 square feet and an additional 327 square feet of rooftop.

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The original article was published on AM730

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