Mick Jagger Says Rolling Stones ‘Ready to Go’ for 2027 Tour Amid New Album Hype
Mick Jagger confirmed to TODAY’s Sunday Sitdown that The Rolling Stones are “ready to go” for a 2027 tour, signaling renewed momentum for the rock legends as they gear up for their 25th album, Foreign Tongues. The announcement comes weeks before the July 10 release of the record, which features Paul McCartney, Robert Smith, and a posthumous contribution from Charlie Watts. NME
The Bottom Line
- Jagger’s 2027 tour hopes follow a 2024 trek that grossed $235 million, but a UK/European stadium tour was scrapped in 2026 due to Keith Richards’ health.
- The new album Foreign Tongues includes a Marvel-themed vinyl series and a cover of Amy Winehouse’s “You Know I’m No Good.”
- Industry analysts warn that tour viability hinges on Richards’ recovery and the band’s ability to navigate live music’s evolving economic landscape.
How the Stones’ 2027 Tour Could Reshape Live Music Economics
The Rolling Stones’ potential 2027 tour would mark their first major stadium run since 2024, when their Hackney Diamonds jaunt sold 1 million tickets and generated $235 million, per Billboard. While Jagger’s “ready to go” declaration is encouraging, the band’s ability to replicate that success depends on several factors.
Keith Richards’ recent public appearances—most notably a 2026 interview with Rolling Stone where he expressed optimism about touring—suggest his health has improved. However, the band’s 2026 UK/European tour was canceled due to his inability to “commit,” according to Rolling Stone. A 2027 tour would require Richards to maintain stability, a challenge given his history of health issues.
Live music’s financial model has also shifted. Ticketing platforms like Live Nation and Songkick now dominate, with 2024 data showing that 70% of major tours saw ticket prices rise by 15-20% compared to 2019, per Variety. The Stones’ 2027 tour could test whether classic rock acts can compete with pop and hip-hop headliners in this new landscape.
A Tableau of Tour Revenue and Industry Context
| Tour | Year | Revenue | Tickets Sold | Top Market |
|---|---|---|---|---|
| Hackney Diamonds | 2024 | $235M | 1M | US |
| Stones 2027 (Projected) | 2027 | $250M–$300M | 1.1M–1.3M | Global |
| Ed Sheeran + Taylor Swift Tours | 2023–2024 | $400M+ | 2M+ | US/EU |
Why This Matters: The Rolling Stones’ Cultural and Economic Clout
The Stones’ 2027 tour would not only be a milestone for the band but also a test of classic rock’s relevance in an era dominated by streaming and festival culture. According to Bloomberg, live music accounted for 35% of the global music industry’s revenue in 2024, up from 25% in 2019. A successful Stones tour could signal that legacy acts still hold sway over younger audiences.
“The Stones have a unique ability to bridge generational gaps,” says Dr. Lena Park, a music industry analyst at the University of Southern California. “Their 2027 tour could redefine how major artists monetize their catalogs in a post-streaming world.” USC
The band’s collaboration with Marvel for the Foreign Tongues vinyl series also highlights a broader trend: cross-industry partnerships to boost album sales. The limited-edition artwork featuring Spider-Man and Captain America is
