2024-03-07 22:48:34
BARCELONA, Spain, March 7, 2024 /PRNewswire/ — At MWC Barcelona 2024, Huawei introduced the intelligent retail solution designed for retail locations, stores and multi-store connection. The solution suite focuses on smart business, smart warehousing, energy efficiency and digital marketing. It leverages the latest Wi-Fi, storage, cloud and Internet of Things (IoT) technologies to help retail businesses increase efficiency, reduce costs and improve customer experiences.
The retail industry is closely intertwined with people’s daily lives. In addition to keeping pace with evolving consumer needs, entrepreneurs must also overcome a range of operational challenges. These challenges include managing inventory, customer traffic, marketing strategies and costs. Digitalization and intelligent upgrades in retail are gaining momentum.
The smart retail solution that Huawei unveiled at MWC 2024 consists of four scenario-specific solutions. First, the smart store solution offers cloud networking and security integration, as well as converged deployment of access points (APs) and electronic shelf labels (ESLs). It uses Software-Defined Wide Area Network (SD-WAN) and Wi-Fi 6/7 to deliver high-quality networks, and AP+ESL improves operational efficiency. Second, the intelligent warehouse solution offers an inventory system that combines IoT, automated guided vehicles (AGVs) and radio frequency identification (RFID). This enables automatic sorting of goods and visualized management, thus streamlining warehouse logistics. With the energy efficiency solution, IoT sensors can help intelligently control air conditioning and lighting in shopping malls to save energy and reduce emissions. This solution offers the multi-function gateway that integrates six functions and is ideal for reducing energy consumption. Finally, the digital marketing solution allows corporations to obtain statistics on visitor numbers and other management information from all the stores they operate. You can use this information to optimize store layout and conduct precise marketing based on big data analytics.
These solutions are used by major retail chains in Europe, the Middle East and Asia Pacific. Looking forward, Huawei’s Smart Retail Solution will further advance the digitalization and intelligent upgrading of retail enterprises, ultimately providing consumers around the world with a more convenient shopping experience.
For more information regarding Huawei’s smart retail solution, please visit:
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