Air France multiplies the positive signs as to its ambition, in particular on the “high contribution” segment. A few days after revealing his new business long-haul seatthe company announced mardi work on a new La Première cabin. According to information provided by Air FranceThe project would now be “ entered its design phase “. But its arrival is fast approaching, with the arrival of the new La Première cabin already set for winter season 2023-2024.
Some details regarding the profile of this new front class are already known. In particular are character ” completely new “, Air France claiming « the longest cabin on the market ». A Premiere XXL which will be equipped with “three modular and totally private living spaces ». Namely a seat, a meridian and a completely flat bed.
This qualitative upgrade will also be quantitative. Air France indeed provides that The Premiere will be available on more devices than is the current first.
We can’t wait to unveil this new cabin which promises to be at the highest level in the world
« La Première concentrates the highest level of French excellence and is an intrinsic part of Air France’s DNA.”, recalls Benjamin Smith. The CEO of Air France-KLM continues: “Even at the height of the Covid crisis, we were able to observe theattractiveness of such an offer for our customersparticularly on thenorth atlantic axison which the occupancy rate in the La Première cabin is now higher than in 2019. We look forward to unveiling this new cabin, which promises to be at the highest level worldwide ».