NVIDIA to unveil new GeForce RTX 40-series graphics cards on January 3rd

At yesterday’s quarterly event, NVIDIA executives confessed, which is very pleased with the results of the market debut of the first two representatives of the Ada Lovelace gaming architecture in the face of the GeForce RTX 4090 and GeForce RTX 4080 video cards, but is going to introduce new models in this family soon. Now it turned out that the next NVIDIA presentation will be held on January 3 as part of the CES 2023 exhibition.


Image Source: NVIDIA

The day before, NVIDIA sent out invitations to the press to a virtual event that will be held during the days of the CES 2023 exhibition in Las Vegas, the information resource reports. PCMag. Broadcast from the presentation will begin on January 3 at 8 am local time, the program of the event is still described very sparingly. Only NVIDIA’s willingness to share information about “the cutting edge innovations made possible by faster computing”. You can watch the broadcast directly on the official NVIDIA website.

It is possible that the event in early January, among other things, will allow NVIDIA to return the relevance of the GeForce RTX 4080 graphics card with 12 GB of memory, whose announcement was hastily canceled previously. Most likely, this graphic solution will debut under a different name, since NVIDIA employees previously recognized their move to use the “GeForce RTX 4080” designation for two different video cards as a mistake.

It is assumed that the said video card with 12 GB of memory may come out under the name GeForce RTX 4070 Ti with a price less than the originally planned $899. The launch of the AMD Radeon RX 7900 XTX ($999) and Radeon RX 7900 XT ($899) graphics cards next month forces NVIDIA to think about countermeasures that do not undermine the profitability of the GeForce RTX 4090 and GeForce RTX 4080 models. could well restore the balance of power.






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