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Paige DeSorbo Trades Reality Tv For Entrepreneurship With Launch Of Daphne Loungewear
Table of Contents
- 1. Paige DeSorbo Trades Reality Tv For Entrepreneurship With Launch Of Daphne Loungewear
- 2. From Reality Tv To Brand Founder
- 3. The Genesis Of Daphne: A Passion Project
- 4. Partnering For Success
- 5. Navigating The Business World
- 6. Design Details and Target Audience
- 7. Daphne Loungewear: Key Features
- 8. The Rise Of Loungewear
- 9. Paige DeSorbo’s Daphne: elevate Your Loungewear Game
- 10. Paige DeSorbo’s daphne: Elevate Your Loungewear Game
- 11. What Makes the Daphne Pajamas Zoom-Ready?
- 12. Key Features of the Daphne Pajama Sets
- 13. Styling Your Daphne Pajamas for Any Occasion
- 14. Finding the Perfect Paige-Inspired pajamas
New York, NY – Paige Desorbo, 32, best known for her role on Bravo’s “Summer House,” has announced her departure from the reality television scene to fully embrace the world of entrepreneurship. Her new venture, Daphne, a direct-to-consumer sleep and loungewear brand, launched this Tuesday and looks to capture the attention of millennial women seeking comfort and style.
From Reality Tv To Brand Founder
Desorbo’s journey from reality star to brand founder marks a significant shift. After gaining public attention in 2019 through “summer House,” she co-launched the hugely popular podcast “Giggly Squad” with Hannah berner. The duo even embarked on a 60-city tour in 2024 and released a book together in April.Now, Desorbo is venturing into fashion with the launch of her sleep and loungewear brand.
Daphne, named after her cat, features 12 pieces, including three-piece pointelle sets, poplin pants with matching tops, and extra-long sleep shorts.Desorbo even named her favourite sleep shirt “The Hannah,” after her best friend and buisness partner. Items range from $58 for a cami to $230 for a complete set.
The Genesis Of Daphne: A Passion Project
DeSorbo revealed that she initially hesitated to launch a brand soon after joining “Summer House,” fearing she wouldn’t be taken seriously. Known for her preference for staying in over going out, which resonates with many millennial women, she decided to embrace her persona. “I was like, ‘Fuck it. I’m gonna lean into it. If you think I’m lazy, then I am the laziest bitch you’ve ever met,'” she said.
The idea for a loungewear brand came to her three years ago. After considering footwear and bedding,she chose pajamas,dedicating the time to meticulously refine her product and identify the best collaborators.
Partnering For Success
Acknowledging her knowledge gaps in fashion,Desorbo partnered with Concept Brands,a Los Angeles-based incubator. Concept Brands has a track record of success, including thier collaboration with podcaster Khalyla Kuhn on Ebb Ocean Club’s reef-safe hair care line.
Becca Erdman, Chief Of Staff and Co-Founder at Concept Brands, noted Desorbo’s potential beyond reality television. “She has been so intentional and smart about building her personal brand… From day one,Paige made it clear that she wasn’t just here to lend her name – this is truly her vision that we’ve been supporting characters in bringing to life.”
The Daphne brand secured funding from investors, friends, and family. Desorbo addressed the challenges she faced as a woman in the business world. “It can be very intimidating as a woman…you’re insecure a lot of the time as all these people went to school for business, they know all the numbers, they know what to do. I knew I didn’t know that, and I needed people around me who did.” Despite these challenges, Desorbo maintained her creative vision and ensured she retained majority ownership of the company.
Design Details and Target Audience
Desorbo infused her personal preferences into the loungewear line. For example, she opted for thinner waistbands for greater adjustability. Longer shorts, inspired by her childhood Gap pajamas, reflect her desire for comfort. With a significant following across Instagram (1.6 million) and TikTok (over 709,000), Desorbo anticipates a broad customer base.
she envisions college students pairing the boxer shorts with socks and loafers and women in their late 20s and early 30s embracing the poplin set for work or travel. Erdman added, “Loungewear sits at the intersection of comfort, style and personal ritual… We wanted to create something that you don’t want to take off and don’t have to… These pieces are not just sleepwear, but also lifestyle staples. We’re reclaiming what it means to ‘stay in your pajamas all day.'”
Daphne’s Instagram account has already amassed 111,000 followers since its announcement. The brand’s waitlist sign-ups further highlight the excitement surrounding this new chapter for Desorbo.
DeSorbo expressed her enthusiasm for the brand, stating, “I’m really proud of it. I’m excited to continue working on it. I will do Daphne forever.”
Daphne Loungewear: Key Features
| Feature | Description | Price Range |
|---|---|---|
| Three-Piece Pointelle Sets | Comfortable and stylish for sleep or lounging. | $150 – $230 |
| Poplin pants & Tops | Versatile for both sleep and casual wear. | $80 – $160 |
| long Sleep Shorts | Designed for maximum comfort. | $60 – $80 |
| “the Hannah” Sleep Shirt | Desorbo’s favorite, named after her best friend. | $70 – $90 |
The Rise Of Loungewear
The global loungewear market has seen substantial growth, driven by increased remote work and a greater emphasis on comfort.according to a report by Market Research Future, the loungewear market is projected to reach $42.35 billion by 2030,growing at a CAGR of 6.5% from 2022.Consumers are increasingly seeking versatile pieces that can be worn both at home and for casual outings, blurring the lines between sleepwear and everyday clothing.
Pro Tip: When selecting loungewear, prioritize breathable fabrics like cotton, linen, or bamboo. These materials ensure comfort and prevent overheating.
Celebrity-endorsed brands
Paige DeSorbo’s Daphne: elevate Your Loungewear Game
Paige DeSorbo’s daphne: Elevate Your Loungewear Game
If you’re a fan of Bravo superstar Paige DeSorbo,then you’re likely familiar with her impeccable style and keen eye for fashion. One of her go-to comfort essentials, perfect for those Zoom-perfect moments and cozy evenings, is the Daphne pajama set. This article delves into why the Daphne pajamas, often mentioned when discussing Paige DeSorbo fashion, have become a favorite, offering insights, styles, and styling tips for anyone looking to upgrade their at-home wardrobe. Learn about this sought-after pajama set and the qualities that make it so appealing.
What Makes the Daphne Pajamas Zoom-Ready?
the Daphne pajama set isn’t just any sleepwear; it’s meticulously crafted for comfort and a touch of elegance. The key characteristics that make it ideal for video calls and lounging include:
- Agreeable Fabric: Typically made from soft, breathable materials like silk, satin, or high-quality cotton blends, ensuring comfort throughout the day.
- Flattering Silhouette: The Daphne pajama sets are often designed with a relaxed yet refined fit, avoiding the frumpy look common in standard pajamas, perfect for the camera.
- Stylish Details: Details such as elegant tailoring,subtle prints or embellishments like piping elevates the look,making it presentable for any virtual setting or at-home occasion and enhancing your Zoom-ready appearance.
With its flattering appearance and design, the Daphne pajama set excels as an at-home wardrobe staple.
Key Features of the Daphne Pajama Sets
Identifying the specific brand and features of the “Daphne” pajama set is a challenge, as it appears to be a general style rather than a specific product line. However, we can analyse the ideal features that Paige DeSorbo, known for her sophisticated style, might gravitate towards. These features might include:
- Fabric: High-quality silk or satin for a luxurious feel and appearance.
- Design: A classic pajama silhouette with a button-down top and matching pants, or a refined short-sleeved top and shorts combination.
- Color & Prints: Neutral colors or subtle patterns like pinstripes, polka dots or floral prints.
- Fit: relaxed,comfortable fit that doesn’t sacrifice style.
Knowing these factors makes the Daphne pajamas a smart choice for both comfort and style.
Styling Your Daphne Pajamas for Any Occasion
Styling your Daphne pajamas to be Zoom-perfect is easier than you might think. Here are a few practical tips and styling suggestions:
- Accessorize Wisely: Add delicate jewelry – earrings or a necklace – to elevate the look without seeming overdressed.
- Hair and Makeup: Styling hair, even if it’s simply pulled back, makes a difference. A touch of mascara and lip color will ensure you look polished on camera.
- Layering: For cooler days, layer with a cashmere cardigan or a stylish robe.This brings an extra layer of comfort and sophistication.
- Footwear: Keep it casual with slippers or opt for comfortable yet chic matching house shoes if you’ll be on your feet!
Finding the Perfect Paige-Inspired pajamas
Since the exact “Daphne” set may not exist under that name,but the style is clear. Here’s a guide for finding similar, stylish pajamas.
to find pajamas that align with the style of Paige DeSorbo’s preference, look for reputable brands which offer the right fit and look.
| style Attribute | Search Terms |
|---|---|
| Fabric | Silk pajamas, satin pajamas, luxury pajamas, breathable cotton pajamas. |
| Design | Button-down pajama set, classic pajama set, short pajama sets, luxury sleepwear. |
| Prints/Colors | Solid color pajamas, patterned pajama sets, neutral color pajamas, subtle prints. |
| Fit | Relaxed fit pajamas, comfortable sleepwear, elegant loungewear, relaxed style. |
Consulting fashion influencers‘ choices and style tips from Paige DeSorbo’s social media can greatly assist you in finding the perfect pajama set that fits your style. Moreover, several brands, such as amazon or Revolve, provide excellent selections that allow you to refine your choices by searching for comfort and style considerations.
By focusing on quality fabrics,elegant designs,and a touch of personal flair,anyone can channel the effortless chic associated with Paige DeSorbo’s style including choosing the right work-from-home outfit. This guide provides key tips to discover Zoom-ready pajamas.