The head of Instagram, Adam Mosseri, announced that the photos and videos of the social network’s ‘feed’ will begin to occupy more space on the screen of the devices to use it more efficiently.
Instagram hit the market on October 6, 2010. By then, the devices in which it was present integrated camera and screen configurations with poorer resolutions compared to the current ones.
The social network has proposed to renew itself and go hand in hand with the devices in which it is still very much in force as one of its most popular platforms. Mosseri explained on Twitter that Instagram videos are currently more integrated into the homes of its users and that the content shared on it is more “immersive.”
For this reason, Mosseri said that the company will begin to try giving the photos and videos of the ‘feed’ more space and prominence to make better use of the screen. This “experiment” will last for several weeks that they will take advantage of to collect the impressions and comments of the users.
Mosseri affirms that Instagram intends to reinforce the mobile experience of the social network by betting on a new way of viewing which, as other platforms such as TikTok have already shown, can also be attractive to the user.
Platforms and social networks most used by Colombians
Social networks, as well as streaming platforms, among others, are used daily by millions of Colombians both to communicate with their friends and family and for work issues, among others.
For this reason, the company We Are Social revealed which are the networks and platforms most used by Colombians, YouTube being the one that occupies the first place in the ranking.
According to the company, the video player application is used by 96% of people in the country.
Also, according to the Kinsta portal,l least 500 hours of video are uploaded to this platform every minute, which means that there are more than a billion hours uploads, of which more than half are uploaded through mobile devices.
In fact, the company’s study showed that mobile devices are the most used by Colombians to watch YouTube videos.
One of the reasons why YouTube takes the brand new first place It is the implementation of the so-called ‘shorts’ that seek to attract the attention of people, among them, the youngest.
In its second place in the table is WhatsAppwith a usage rate of 94%, although this is not a surprise, since it is the most common instant messaging application in the country.
Also, according to the Infobae portal, the use of WhatsApp Bussines in the business field is highlightedwhich has had a significant boom, especially for entrepreneurs who can offer their products through this platform.
The third most used social network by Colombians is Meta, formerly called Facebook, with a percentage of use of 91.7% despite having reduced this number in recent years due to the appearance of other applications and means of communication and with all your efforts to stay up to date.
In fourth place on the list is Instagram, also owned by Mark Zuckemberg, as Meta, with a participation of 84.4%. Despite being very common, it still struggles to survive and compete with others like Tik Tok. implementing other options such as reels and incorporating other options such as filters and songs.
In the fifth position of the ranking is Tik Tok with a participation percentage of 69.5%, explains the news portal. This application has become a phenomenon with an accelerated growth in downloads and will seek to continue growing on the list.
*With information from Europa Press.