PRINC invests 135 million in joint venture with “Baan Alisa”, immediately adding 18 branches to care for the elderly, flagging it to be listed on the stock market: InfoQuest

2023-11-24 02:50:53

Stock news9:36am2023-11-24

Dr. Krittawit Lert Utsahakul Managing Director Principal Capital Public Company Limited (PRINC) said that the company announced an investment of 135 million baht in Baan Lalisa Services Group Company Limited (Baan Lalisa Services Group), which is a comprehensive care business for the elderly and patients. Through Principal Next Company Limited (PRINC NEXT), an investment company in the healthcare business.

PRINC NEXT will hold 45% of the shares in the joint venture company and Baan Lalisa Holding Company Limited will hold 55% of the shares, aiming to create a healthcare ecosystem, pushing for a comprehensive health service network at all levels. and aims to build strength in long-term business growth which such investment The company recognizes income from 4Q23 onwards.

“Investment this time The benefits will fall on the recipient of the service. and medical personnel that can respond to the needs of service recipients Especially patients who need rehabilitation and the elderly who require close standards of care by medical personnel. Looking at PRINC’s income growth at an average of not less than 15% per year according to the plan for the next 5 years, and the benefit that will be the rapid expansion of the elderly care business and connecting service networks between medical facilities which will fill the space between them There is also a plan to list the company on the stock exchange next.”

Today’s elderly care business is growing rapidly. Along with stepping into an aging society in the next few years. At the same time, the childhood population decreased. Values ​​have changed, resulting in more elderly people deciding to receive services from elderly care centers. From the nursing home market valuation It is likely to increase 10 times in the next 10 years or in 2033, along with the guidelines for expanding the hospital business of the Principal Health Care Group, which aims to expand to secondary cities. Currently, there are 15 locations, 14 of which are open in 11 provinces and there are plans to expand to 20 locations, along with the expansion of specialized medical centers to treat complex diseases. The company therefore sees the importance of diversifying other healthcare investments in order to support and respond to the needs of service recipients who want to be rehabilitated and cared for in patient care and rehabilitation centers. Especially in areas where hospitals are located.

While Mr. Atiporn Poolsawat, Chief Executive Officer of Baan Lalisa Service Group Company Limited, said that Baan Lalisa Nursing Home Project currently has 18 branches nationwide. It is a project that responds to patients and the elderly in all groups. Both groups need close care from medical personnel at an accessible price. At the same time, the nursing home business today has high competition. This has caused Baan Lalisa to turn to marketing to target the elderly who can take care of themselves. Want to have a good society and do not want to be a burden on their children and provide Baan Lalisa Active Living services, located in the Hua Hin area Prachuap Khiri Khan Province Currently, there are more than 3,000 rooms available, focusing on Community Wellness to create a good quality of life for project residents.

“For the complete care business for the elderly, Baan Lalisa has complete services starting with the nursing home business. Currently, there are 18 branches throughout Thailand. The goal is to expand further over the past 5 years. Another 20 locations, not including franchises. which is still open to investors and partners interested in investing in the elderly care business, home care business (Baan Lalisa Home care) and condominium housing business for the elderly (Baan Lalisa Active Living)

There is also a business to develop personnel for caring for the elderly (Baan Lalisa Academy) to recruit personnel. With 100% free scholarships and the opportunity to work in Baan Lalisa projects across the country. Currently, the target group of Baan Lalis is diverse. Both groups recovering from illness or surgery. Group of dependent patients Group of bedridden patients dementia patient Group of elderly people who are still active able to help yourself and foreigners looking for long-term residences Importantly, with the franchise business expansion strategy, we can expand our business and grow our market share quickly,” Mr. Atiporn said.

By InfoQuest News Agency (24 Nov. ’23)

Tags: PRINC, Krittawit Lertutsahakul, Principal Capital

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