“Regain control of its digital ecosystem and define a sustainable digital development model for brands and organizations. »

2023-08-14 23:03:21

Yes, there is of course the observation of trends, but above all their decryption. The key to good acculturation is to simplify explanations of uses or technologies as much as possible (do not use jargon) and above all to put disruptions into perspective to avoid a digital dropout (e.g.: “I’m too old to learn to code” ). The aim of the maneuver is to ensure that employees perceive digital tools and practices as progress (work better, live better, etc.) rather than as a threat (e.g.: “I’m bad at digital, they’re going to replace with a youngster or with an AI”). The most avant-garde uses are very interesting for capturing attention and illustrating a rapidly changing market (e.g. Web3, generative models, etc.), but what employees really need is support to be able to use the tools of their daily professional life more serenely (eg Outlook, Teams, Office365, SalesForce, etc.).

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#Regain #control #digital #ecosystem #define #sustainable #digital #development #model #brands #organizations

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Alexandra Hartman Editor-in-Chief

Editor-in-Chief Prize-winning journalist with over 20 years of international news experience. Alexandra leads the editorial team, ensuring every story meets the highest standards of accuracy and journalistic integrity.

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