(Re)invent your Business Model (Dunod “Hors collection”, 2023)

2023-12-28 23:00:00
Page 0: Start pages | Page 0: Florent Menegaux – Preface | Page 0: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Introduction. What is the Odyssey 3.14 approach? | Page 4 to 5: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Innovation, an imperative for adapting the company to the 21st century | Page 6 to 7: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Innovation is not necessarily technological | Page 8 to 9: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – What is innovation? | Page 10 to 11: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Business model innovation | Page 12 to 13: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – The 3 pillars of the business model | Page 14 to 15: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Reinventing your business model | Page 16 to 17: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Signify’s strategic innovation | Page 18 to 19: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – The value proposition | Page 20 to 21: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Signify’s value proposition: Light as a Service | Page 22 to 23: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Value architecture | Page 24 to 25: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – The value architecture of Signify – LaaS | Page 26 to 27: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Contributions (1/3): the difficulty of measurement | Page 28 to 29: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Contributions (2/3): a necessary arbitration between contributions | Page 30 to 31: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Contributions (3/3): proposals for performance indicators | Page 32 to 33: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Contributions from Signify – LaaS | Page 36 to 37: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 14. Directions | Page 38 to 39: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 1: Reduce costs for the client | Page 40 to 41: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 2: Simplify the customer’s life | Page 42 to 43: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 3: Find non-customers | Page 44 to 45: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 4: Develop functionality or emotion | Page 46 to 47: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 5: Explore other segments or sectors | Page 48 to 49: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 6: Opening up to other stakeholders | Page 50 to 51: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 7: Modify sources of income | Page 52 to 53: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 8: Introduce a technology | Page 54 to 55: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 9: Redesign one or more stages of the value chain | Page 56 to 57: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 10: Eliminate, add one or more stages of the value chain | Page 58 to 59: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 11: Identify new inputs | Page 60 to 61: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 12: Partner with competitors, customers or suppliers | Page 62 to 63: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 13: Identifying supplementers | Page 64 to 65: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Direction 14: Exploit its strategic resources | Page 66 to 67: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – In summary | Page 68 to 69: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Reminder of questions to ask | Page 72 to 73: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Materiality and purpose: the playground of innovation | Page 74 to 75: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Steps towards new business models | Page 76 to 77: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Understanding the prerequisites | Page 78 to 79: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Generate more ideas individually | Page 80 to 81: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Becoming more innovative individually | Page 82 to 83: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Create a place for the exchange of ideas | Page 84 to 85: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Creating a context that facilitates networking | Page 86 to 87: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Running Odyssey workshops 3.14 (I) | Page 88 to 89: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Running Odyssey workshops 3.14 (II) | Page 90 to 91: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Promoting and rewarding the generation of ideas | Page 92 to 93: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Collect ideas effectively | Page 94 to 95: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Select ideas to experiment with | Page 96 to 97: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Combining exploitation and exploration | Page 98 to 99: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Financing the testing of an idea | Page 100 to 101: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Experimenting with an idea | Page 102 to 103: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Evaluate the results of the experiment | Page 104 to 105: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Meeting the main deployment challenges | Page 106 to 107: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Test: do you really take innovation to heart? | Page 110 to 111: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Evaluating the contribution of business models | Page 112 to 113: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 50 stimulating cases | Page 114 to 115: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 1. Aravind Eye Care System: quality pays (for the most deprived) | Page 116 to 117: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 2.Blablacar: hitchhiking reinvented in the age of the Internet | Page 118 to 119: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 3. Boomerang: paint pots that return to their starting point | Page 120 to 121: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 4. Café Joyeux: an inclusive café served with joy | Page 122 to 123: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 5. Chippin: pet food that respects the planet | Page 124 to 125: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 6. Décathlon Rental: a bike that grows with the child | Page 126 to 127: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 7. Ethics: a zero plastic and zero waste hygiene brand | Page 128 to 129: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 8. Fairphone: the smartphone that lasts | Page 130 to 131: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 9. Le Slip Français: selling “made in France” | Page 132 to 133: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 10. Lemonade: insurance that avoids conflicts of interest | Page 134 to 135: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 11. Marealis: from crustacean to nutraceutical | Page 136 to 137: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 12. Nickel account: a bank account at the tobacco shop | Page 138 to 139: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 13. Patagonia: a pioneer thanks to sustainable outdoor clothing | Page 140 to 141: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 14. Patrimonio Hoy: happiness in cement | Page 142 to 143: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 15. Petit h – Hermès: magnified rejects | Page 144 to 145: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 16. Planty: varied, tasty vegan dishes delivered to your home | Page 146 to 147: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 17. SolarCity / Tesla Solar: green energy without initial investment | Page 148 to 149: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 18. UpChoose: Renewing babies’ wardrobes in a sustainable, healthy and economical way | Page 150 to 151: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 19. Yuka: for easily accessible nutritional information | Page 152 to 153: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 20. Zipcar: the car for those who don’t want to buy one | Page 154 to 155: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 21. Acre: harvest insurance for small farmers | Page 156 to 157: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 22. Concular: promoting circular construction | Page 158 to 159: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 23. Desso: from carpet to infinity | Page 160 to 161: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 24. EcoVadis: towards more eco-responsibility | Page 162 to 163: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 25. Effitires: selling a kilometer traveled rather than a tire | Page 164 to 165: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 26. Grameen Bank: The bank for the poor | Page 166 to 167: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 27. Impaakt: Evaluate the effective impact of companies on the environment | Page 168 to 169: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 28. Indra: towards efficient car recycling | Page 170 to 171: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 29. Orsted: a carbon-free energy producer | Page 172 to 173: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 30. Perfect Day: a cow-free milk protein | Page 174 to 175: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 31. Qarnot Computing | Page 176 to 177: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 32. Safechem: no longer sell solvents but cleaning | Page 178 to 179: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 33. Schneider Electric: getting paid from savings | Page 180 to 181: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 34. Wolkat: closing the loop in the textile industry | Page 182 to 183: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 35. Ynsect: insects for a greener food chain | Page 184 to 185: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 36. Zipline: drones for health | Page 186 to 187: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 37. Amul: the cooperative that defends milk producers | Page 188 to 189: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 38. Who is the Boss? ! It’s the consumers! | Page 190 to 191: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 39. Castalie: a sustainable alternative to bottled water | Page 192 to 193: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 40. Ecosia: The search engine that plants trees | Page 194 to 195: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 41. Kiva: lending to micro-entrepreneurs in developing countries | Page 196 to 197: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 42. Leboncoin: the (better) classified and free classified ad | Page 198 to 199: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 43. OffGridBox: an all-in-one offer | Page 200 to 201: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 44. Pinduoduo Agriculture: direct from producer to consumer | Page 202 to 203: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 45. RecycleBank: recycle more to earn more | Page 204 to 205: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 46. RePack: towards a packaging service | Page 206 to 207: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 47. Sanergy: frugal sanitation | Page 208 to 209: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 48. Tide Cleaners: the McDonald’s of the dry cleaners | Page 210 to 211: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 49. Too Good To Go: fighting against food waste | Page 212 to 217: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – 50. Vinted: taking clothes out of the closet | Page 218 to 219: Bibliography | Page 220: Concept Index | Page 221: Business Index | Page 222: The authors | Page 223: Laurence Lehmann-Ortega, Hélène Musikas and Jean-Marc Schoettl – Acknowledgments | Page 224: To go further.
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