2023-11-03 05:00:00
The rise in cocoa and sugar prices is increasing the price of chocolate bars and items, note Testachats and GfK. With, as a result, a slight drop in consumption and more appetite for private labels. Article reserved for subscribers Journalist at the Society pole By Julien Bosseler Published on 3/11/2023 at 06:00 Reading time: 3 min
Between Belgians and chocolate, it is a long and deep love story. But has it become tumultuous since the price of the popular cocoa sweetness soared? Because yes, its prices in mass distribution, recorded by Testachats (26 melting and 37 milk references) as part of its monthly basket (made up of 3,582 products in seven Belgian supermarket chains) in partnership with The evening, have jumped significantly: +12.34% for the fondant version and +10.15% for the milk version last October, compared to October 2022, while the general inflation calculated by the consumer organization is at 11.5%. A year ago, this increase in chocolate was less steep (+8.63% and +7.25% between October 2021 and October 2022). But in March, it was the peak of this inflation (+16.32% and +13.22%) before a slow decline, like all food prices, closely monitored by Testachats .
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