No, Rivian’s next model will neither be a more off-road oriented SUV nor a more compact model. The American start-up is actively preparing a bike that will strengthen its positioning in the leisure world.
Some Chinese manufacturers have views on the world of mobile telephony, such as Nio or Geely, others on more or less identified flying machines (Xpeng, Geely, etc.). At Rivian, we stay down to earth and prepare for the arrival of an electric bike.
A well advanced project
The idea of a Rivian badged bike is not really new, since the manufacturer has included this type of product in the intellectual protection of its brand. And even if staff reductions are on the agenda, some hirings have been made to welcome specialists from the world of cycling in the team. Boss RJ Scaringe confirmed that a Rivian bike was no longer just “an idea” but that the design phase was underway internally.
The addition of a bicycle to Rivian’s offer will strengthen its positioning in the world of leisure. Of course, we are talking about an electric and all-terrain bike.
Remember that Rivian is not alone in having actively taken this path. Many manufacturers display a bike in their catalog, but it is Porsche that is the most active in this area. After designing a model in partnership with Greyp, the German sports car manufacturer acquired majority control of it.