2024-01-07 23:05:13
Created in 2017, the company is now present in 100 countries, 750 cities and 1,000 airports
Rolzo, this company specializing in BtoB land transportation and ultra-luxury car rental services, has just opened new offices in Paris to expand into the French market. A quick overview with Tom Ripert, the CEO.
ROLZO, a company specializing in BtoB land transportation and ultra-luxury car rental services, has just opened offices in Paris to expand into the French market.
Its founders are French: Tom Ripert (CEO) and Khaled Shehata (CTO) launched ROLZO in 2017 in London and quickly grew the company which is now present in 100 countries, 750 cities and 1,000 airports and also has offices in Miami, New York, Dubai, Mexico.
The two partners claim to stand out from their competitors in two main aspects: ROLZO is, they say, the only company capable of offering a complete range of services, such as drivers, VIP Meet & Greet receptions, and vehicle rental. very high end.
ROLZO also has, they insist, a unique door-to-door travel booking platform, which simplifies the customer journey by combining cutting-edge technology (AI) and hyper-personalized services.
London, an ideal place to do business
Tom Ripert, CEO of Rolzo (©Rolzo)
TourMaG: Why did you create Rolzo in 2017? And why in London when you are French?
Tom Ripert: A convergence of motivations and circumstances. First of all, in London where I completed my studies, I discovered a dynamic environment conducive to innovation and entrepreneurship. A global metropolis, London stands out for its cosmopolitan character. This capital is a stimulating setting where innovative ideas can flourish.
For those who want to start a business, England also means speed and ease. It also offers a lot of meeting and networking opportunities.
London was therefore the ideal place to quickly bring our ideas to life and explore new possibilities.
Because it is home to a significant concentration of high net worth individuals, the British capital is also a favorable market for the luxury services we offer.
The demand for high-end transportation services is high there. On site, many luxury cars are available. It truly was the ideal location to establish and grow our business.
TourMaG: Where does this desire to undertake come from?
Tom Ripert: On the emergence of the “on-demand” economic model. By offering exclusive private chauffeur services and flexible and personalized premium car rentals, we simply seized the opportunity to respond to this emerging trend.
We also wanted to bring a distinctive touch of French luxury know-how to an international market.
This combination of factors continues to be at the heart of our commitment to excellence and innovation in the field of premium transportation.
Also read: LeCab wants to “become the undisputed leader” of VTC in B2B
More significant added value in BtoB
TourMaG: After starting your business in B to C, why did you evolve towards a B to B model?
Tom Ripert: Immediately after founding ROLZO, we were approached by companies including hotel groups, luxury concierges and travel agencies who needed to easily reserve high-end vehicles for their clients around the world , with the assurance of flawless service.
This growing demand showed us that it was appropriate to prioritize to meet the specific needs of this B2B clientele. We also realized that our added value was more significant in B2B, which allowed us to differentiate ourselves.
This transition to B2B has been more than just a strategic adaptation; it has led us to perfect our offer to align ourselves more closely with the expectations of our target customers.
By focusing on this specific segment, we have been able to grow. This transition to B2B has also been a more effective strategy to offer exceptional services adapted to a demanding clientele.
TourMaG: What range of services do you offer exactly?
Tom Ripert: ROLZO offers an exclusive private chauffeur and high-end car rental service.
Chauffeur services include city transfers, airport transfers, and the provision of high-end vehicles with exceptional comfort. Added to this is personal assistance at every step.
Our car rental services include daily rental, weekly rental and long-term rental. The provision of the vehicle and the return are personalized. Our services are very simplified.
Anytime and anywhere
For exceptional events, ROLZO makes tailor-made products (© Depositphotos)
TourMag: Simplified, what do you mean by that?
Tom Ripert: We deliver and collect cars anytime, anywhere. Thanks to ROLZO’s easy booking service, formalities are minimal. Customers are assured of having the vehicle model they have chosen, among the most recent and high-end that we offer.
Our prices are all-inclusive. Civil liability insurance is included, as is breakdown assistance. Our services operate 24 hours a day, 7 days a week.
Thanks to our VIP welcome, the passage through the airport is quick and smooth. A reception agent assists our customers at every stage, during departures and arrivals.
Our door-to-door service provides peace of mind for our customers, wherever they travel in the world. We accompany customers from their place of residence to their boarding gate. And also from the airport to their place of residence.
We also provide exceptional transport for extraordinary events. From logistics and planning to on-site coordination, our experts take care of every detail of the trip to perfection.
TourMag: What is the average basket per traveler (and per order)?
Tom Ripert: For example, an airport transfer in Paris starts from €185, an hourly driver €95, a VIP welcome service at the airport €195, a rental car at €295.
Rozlo: in Paris, an essential presence
TourMaG: Why open an office in Paris now?
Tom Ripert: Our determination to establish ourselves as a leading player in the luxury capital of the world, of course!
Recently, we sealed a strategic alliance with Badr Elyahiaoui, who joins the company as Managing Partner of ROLZO.
With more than fifteen years of experience in the exclusive service of private drivers and high-end car rental in Paris, Badr brings invaluable expertise in operational management. It thus ensures impeccable execution of the services offered by ROLZO.
We have the ambition to redefine the standards of luxury transport in France by uniting the commercial and technological forces of Khaled Shehata, my partner, mine of course and the operational expertise of Badr.
Being present in Paris also allows us to strengthen our relationship with our clients in the fashion, hospitality and events sectors.
This also gives us the opportunity to train new teams imbued with French expertise, while continuing to improve the quality of our services, in order to preserve our leading position internationally.
TourMaG: International leader, can you specify?
Tom Ripert: ROLZO currently has the most advanced technology on the international market. ROLZO is also a leader in the ultra-luxury BtoB segment for chauffeured services and car rental.
No margin of error tolerated
Customers tolerate no margin for error (© Depositphotos)
TourMaG: Are the expectations of your customers changing? And if so, in what sense?
Tom Ripert: Now customers are looking for premium service, but also a transparent and personalized experience. They tolerate no margin for error and expect a harmonious association between technology and personal service.
Our customers demand simple technology that requires no effort on their part. They want an intuitive platform that makes booking our services very easy. This simplicity has become a fundamental requirement.
Furthermore, the demand for immediate service available 24 hours a day, 7 days a week has increased considerably. This led us to add our service offering to ensure continuous availability and ensure maximum customer satisfaction.
Our customers are also looking for products that are fully adapted to their specific needs. This goes beyond traditional services and encompasses tailor-made solutions, whether transport, car rental or VIP services. We have therefore adjusted our proposals to meet this demand for ultra-personalized services.
TourMag: Why rely on an almost global presence for ROLZO?
Tom Ripert: This global presence is crucial. It constitutes a response to the requirements of our customers: they seek excellence, wherever they are, whether in capitals or in remote destinations.
Our constant adaptation is therefore dictated by the evolving expectations of our customers. To meet their specific needs, we work to combine technology, immediate service, personalization, and quality, all over the world.
Also read: Car rentals: Virtuo for Business will integrate Amadeus in January 2024
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