Samsung brings products, experience and gamer content to BGS, the largest event of its kind in Latin America

2023-10-02 18:55:46

Image for illustration purposes only.

A Samsung announces its participation as one of the major partners of Brasil Game Show – BGS 2023, the biggest electronic games event in Latin America, which takes place from October 11th to 15th at Expo Center Norte, in São Paulo. In addition to presenting new features awaited by those who are passionate about technology and performance, Samsung seeks to attract those interested in innovation and quality content, with a complete program of lectures, live shops, meet & greets and streams from the biggest influencers and experts in the world. gamer, as well as some of the members of #TeamGalaxy, among many other surprises.

Among the highlights, this year Samsung’s stand will be twice the size of the last edition (1000m² and mezzanine), with several attractions during the five days of the fair. The event will feature the presence of the Odyssey and Neo QLED Gaming TV squads, in addition to the LOUD squad, one of the largest electronic sports and content organizations in Brazil, with whom Samsung recently signed a partnership, in various activities and interactions with the public.

The experiences offered to visitors to the brand’s stand during every day of the event include the opportunity to play and test all the features of the Samsung Gaming Hub, game streaming that does not require the use of a console and is already installed on Samsung Smart TVs, in the Crystal UHD 4K CU8000 and Samsung OLED 4K S90C models from 2023, which will be on display at the location. The demonstrations and interactive spaces will also explore the differences between the Samsung Neo QLED Gaming TV QN90C, in addition to the Odyssey family monitors, such as the G30, G32, G40, G5, G6, OLED G8 and OLED G9 models. The Galaxy Ecosystem will also be available to visitors with the Galaxy S23 Ultra 5G and Galaxy Z Fold5 smartphones; the Galaxy Tab S9 Ultra tablet; the Galaxy Book3 Ultra and Galaxy Book3 360 notebooks, among others.

“BGS is the biggest gamer event in Latin America and, for us at Samsung, it is important to have increasingly close contact with this audience. We intend to promote experiences with our entire Samsung ecosystem, with a stage for activations and a studio for broadcasting lives and live content. And of course, those present will also be able to take advantage of the offers and promotions that we will present especially for the event, all so that consumers feel the full potential of our gamer line”, highlights Thiago César, marketing director in the Consumer Electronics division of Samsung Brazil .

This is Samsung’s third participation in BGS, a unique opportunity to showcase special content and products, in addition to closely monitoring the response of this important segment of the public to the brand’s gaming portfolio. During the last edition, in 2022, Samsung carried out several actions, such as championships and activations with streamers, influencers and Pro Players, in addition to the official launch of the Odyssey Ark gaming monitor and unmissable promotions on the television line, with emphasis on the Neo QLED model Gaming TV QN90.

Find out more about the brand’s news at Samsung Newsroom Brasil.

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