2023-10-10 19:43:46
Bruno PH, Babi and Nayu, LOUD influencers, become part of #TeamGalaxy and will be present at Brasil Game Show (BGS)
Image for illustration purposes only
Samsung announces the expansion of its strategic partnership with LOUD, one of the largest esports and content organizations in Brazil. Since the beginning of this collaboration in June 2023, a squad of influencers and two teams began to represent the brand in championships, events and special actions. Now, this partnership expands to include new members in #TeamGalaxy and Samsung.
Bruno PH, Babi e Here it is will bring their experience and knowledge in the world of gaming and digital entertainment to further enrich the collaboration between Samsung, through #TeamGalaxy, and LOUD.
“The partnership between Samsung and LOUD has been marked by both companies’ commitment to connecting with the gaming community and providing exceptional experiences through high-quality products and relevant content,” says Rodrigo Silva Menezes, senior marketing manager Digital Mobile Experience from Samsung Brazil. “The expansion to #TeamGalaxy reinforces this commitment”, he concludes.
Bruno “PH” Bittencourt, CEO of LOUD, reinforced the importance of expansion. “It is a great pride to be part of #TeamGalaxy and continue reinventing the gamer market, now, alongside a brand so present in our segment and that believes in my vision and values as an entrepreneur and opinion leader”, says the CEO.
Samsung is LOUD at BGS 2023
The first mission for the new #TeamGalaxy members will take place during Brazil Game Show (BGS) 2023. There, they will show how the Samsung Galaxy S23 Ultra 5G is the ideal smartphone for those who love games, as it meets all gamers’ needs, offering an immersive and uninterrupted gaming experience.
New #TeamGalaxy members will highlight the benefits that Galaxy S23 Ultra 5G brings to the gaming audience such as long battery life, large, bright, high-resolution screen, vast storage space and mobile platform Snapdragon® 8 Gen 2 for Galaxy*from Qualcomm, which guarantees the best performance for the most modern and recent games.
Additionally, activations during BGS 2023 include gaming challenges between #TeamGalaxy and LOUD, providing a hands-on demonstration of the power of the Galaxy S23 Ultra 5G in action. Fans will also be able to challenge their favorite streamers in competitions between the public and guests.
During BGS, LOUD will have an exclusive store inside the “Samsung é Game” Arena, the brand’s stand at the fair. Fans will be able to purchase the organization’s latest releases, such as the new Valorant Inclusive team uniform and the new line of casual clothing, which will be officially launched during the event.
About the partnership
Since the announcement of the partnership, in June 2023, Samsung and LOUD have been working together to reach out to the gaming community and promote gaming products, including the Neo QLED Gaming TV and Odyssey monitors. To this end, two squads of athletes and influencers were created, representing these categories and participating in events, championships, online content and special actions.
The Neo QLED Gaming TV squad is made up of specialized athletes from the Valorant Mixed and Valorant Inclusive teams, in addition to influencers Coringa, Coreano, Voltan and oCastrin. The Odyssey team is made up of the League of Legends team, pro player Robo and influencer Yayah.
Founded in 2019, LOUD has accumulated titles in successful gaming championships such as League of Legends and Valorant, in addition to working with a select group of influencers in segments such as lifestyle and digital entertainment.
Pay attention to Samsung Newsroom Brasil for more information and updates on everything about the brand.
* Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated. The Snapdragon® 8 Gen 2 Mobile Platform for Galaxy is optimized for Samsung.
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