Selling with colors (Dunod “Commercial / Customer relationship”, 2023)

2023-05-22 22:00:00
Page 0: Home Pages | Page 0: Acknowledgments | Page 0: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Foreword | Page 1 to 5: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Introduction | Page 8: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Presentation | Page 9 to 42: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 1. Mirror, mirror… | Page 43 to 57: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 2. Do you know how to communicate? | Page 59 to 76: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 3. Find your way using the color compass | Page 77 to 86: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 4. Discovering your behavioral tendencies through your 4colors profile | Page 88: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Presentation | Page 89 to 107: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 5. Get into the minds of your clients! | Page 109 to 137: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 6. Identify your client’s colors | Page 139 to 157: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 7. Synchronize your behavior to sell in color | Page 160: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Presentation | Page 161 to 169: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 8. Preparing for meetings | Page 171 to 176: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 9. Establishing contact | Page 177 to 189: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 10. Discovering and revealing needs | Page 191 to 199: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 11. Propose a tailor-made offer | Page 201 to 208: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 12. Overcoming objections | Page 209 to 218: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 13. Concluding with panache (just that!) | Page 219 to 224: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Chapter 14. Developing your customer’s loyalty | Page 225 to 234: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Special report 1. On the telephone with colors | Pages 235 to 240: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Special report 2. Writing in color | Pages 241 to 245: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Special file 3. Managing your sales force with colors | Page 247 to 249: Brigitte Boussuat, Claire Trévisani-Lainé, Juliette Boussuat and Benjamin Salles – Conclusion | Page 251 to 253: E-learning and Bibliography | Page 254: Ending pages.
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