Sky acquires ITV's media arm for £1.6bn, reshaping UK streaming competition.
The acquisition of ITV’s media and entertainment business by Sky for £1.6 billion marks a seismic shift in the UK’s media landscape.
The Bottom Line
- Sky’s £1.6bn purchase of ITV’s media and entertainment business creates a commercial streaming champion for the UK.
- ITV hits such as I’m a Celebrity to stay free to watch after Sky takeover.
- Regulators may scrutinize the deal.
How does this deal align with broader industry trends?
| Metrics | ITV (2025) | Sky (2025) | Combined |
|---|---|---|---|
| Revenue (£bn) | N/A | N/A | N/A |
| EBITDA Margin | N/A | N/A | N/A |
| Streaming Subscribers | N/A | N/A | N/A |
The Guardian reports that streaming storm made ITV sharing a roof with Sky sadly inevitable.
Sky’s acquisition could have implications for racing coverage.
Sky’s acquisition of ITV’s broadcast and streaming arm is a £1.6 billion deal.
What’s next? The deal is expected to close, pending regulatory approval. As an analyst puts it: “This is a