Money Today Reporter Kim Seung-han | 2023.02.12 19:36
The ‘Galaxy S23’ series recently introduced by Samsung Electronics is getting a big response from its employees.
According to the industry on the 12th, Samsung Electronics recently sold the Galaxy S23 Series for employees at a cheaper price of 500,000 won than the regular price, but the prepared stock was sold out in an instant. The products sold this time are Galaxy S23 256 GB Model and Plus 256 GB Model, Ultra 256 GB · 1 TB models total of 4 things.
An employee of Samsung Electronics said, “When a new product is released, we offer discount sales to employees, but this time, the stock was sold out very quickly, so there were cases where we could not purchase popular models.”
In particular, the most popular model is the best line-up, Galaxy S23 Ultra 1 TB. This product is the exclusive model of the Samsung online shop, and the factory price is 1,962,400 won. It was possible to purchase it at 1.47 million won, which is about 500,000 won at the employee price, and the Galaxy Watch 5 worth 320,000 won was also available as a bonus.
Not only employees, but the galaxy s23 series is dragging a big popularity with consumers. Samsung Electronics conducted a live broadcast on Samsung.com on the 7th, the first day of pre-sale of the Galaxy S23, and revealed that the prepared stock was sold out in 2 hours. An official from Samsung Electronics said, “It is difficult to reveal the exact number, but it is more than twice as high as the previous work and the highest sales volume of live broadcasts ever.”
The response from abroad is also hot. It appeared that the galaxy s23 is recording higher sales than the previous one in the United States, which received pre-order from the last 2 days earlier than Korea. LA (Los Angeles) Samsung Experience Store manager said, “After displaying the Galaxy S23 in the store, the number of visitors increased by 30% compared to usual.
The Galaxy S23 reached a new record in India, receiving about 140,000 pre-orders in one day. This is 2 times the first day sales of the previous galaxy s22. According to Bloomberg News, Raju Pullan, head of Samsung Electronics’ mobile division in India, said, “After the launch of the Galaxy S23 in India, 140,000 devices worth about $169 million (about 212.2 billion won) were pre-ordered in one day.”
In the brawler industry, the galaxy s23 will jump over the previous box office. Ahead of Samsung Electronics mx (mobile experience) Business Deputy Director (President) also has strong confidence in the galaxy s23 box office. On the 2nd, President Noh said at the Galaxy Unpack press conference, “The Galaxy S23 series has a challenging goal of growing sales by more than 10% compared to the previous one.”
Meanwhile, Samsung Electronics will receive pre-sales of the Galaxy S23 series from the 7th to the 13th. Pre-opening starts on the 14th, and the official release is on the 17th of this month.
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