Seoul, South Korea – September 15, 2025 – Kia Motors announced today the launch of its ‘Home Return & Family Travel’ program, a key initiative under the “Kia Green Travel” social contribution project. The initiative is designed to facilitate meaningful travel experiences for families with disabilities during the upcoming Chuseok holiday, a major harvest festival in Korea.

This year’s program is especially critically important due to the extended holiday period,spanning from October 2nd to 13th – a total of 11 nights and 12 days. The extended break presents a unique prospect for families to reconnect and create lasting memories. Kia will select a total of 27 families to participate, sourced from Seoul, jeju, Busan, Gwangju, Daejeon, Gangneung, Jeonju, and Daegu.

Program Benefits and Eligibility

Participating families will receive comprehensive support including access to specially equipped vehicles, fuel assistance, and financial subsidies up to 300,000 korean won. The program aims to alleviate the logistical and financial burdens that often hinder holiday travel for individuals and families with disabilities.

Applications will be accepted through the Green Travel app (greentrip.kr) until September 21st. Eligibility requires current membership in the Green Travel program, with previous program beneficiaries ineligible to apply this year. Applicants must consist of at least three individuals, including the person with a disability, and the driver must possess a valid driver’s license – either a standard or a special license depending on the vehicle type.

Vehicle Support and Accessibility

The vehicles provided are part of the “Green Travel” fleet and are specifically outfitted with features designed to accommodate passengers with disabilities. Vehicles will be rented for the full 11-night, 12-day duration, with strict adherence to designated pick-up and return times. Vehicles will be provided with a full tank of fuel and can be returned without incurring additional charges.

A Kia representative stated the company’s hope that this program will enable individuals with disabilities and their families to enjoy a safe and pleasant holiday experience,removing barriers to participation in cultural traditions. This initiative reflects Kia’s broader commitment to social responsibility and inclusivity.

Individuals seeking further data can contact the Green Travel House directly at 1670-4943.

Program Component Details
Holiday Period October 2 – October 13, 2025 (11 Nights / 12 Days)
Number of Families Supported 27
Financial subsidy Up to 300,000 Korean Won
Request Deadline September 21, 2025

did You No? According to the Korea Disability Foundation, accessibility remains a significant challenge for travelers with disabilities in South Korea, highlighting the importance of initiatives like Kia’s “Green Travel” program.

Pro Tip: When planning travel with a disability, always confirm accessibility features with transportation providers and accommodations in advance.

What impact do you think initiatives like this have on promoting inclusivity? How can automotive companies further innovate to improve accessibility for all travelers?