ASB Bank will begin opening its branches at 9:30 a.m. Instead of 9:00 a.m., Monday through Saturday, the bank announced Tuesday. The change, which takes effect immediately, is intended to provide staff with additional time for training and professional development, according to a statement released by the bank.
The altered opening hours will not affect Sunday trading or branches with existing half-day schedules. ASB confirmed the decision was made to bolster employee support and maintain service quality for customers.
The move comes as consumer banking habits continue to shift towards digital platforms. A recent survey by Consumer NZ found that the vast majority of New Zealanders now manage their banking needs through mobile applications, with only 4 percent citing in-person branch visits as their primary method of access.
Despite the increasing preference for online banking, Consumer NZ noted that branch access remains important for a segment of the population. The survey revealed that nearly one in five problems experienced by customers relating to their branch involved closures or reduced hours. The organization also found that even as bank switching rates remain low – only 3 percent of New Zealanders changed primary banks in the last year – 15 percent of those who did switch cited branch closures as a contributing factor.
ASB’s decision to adjust branch hours follows a recent increase in fixed home loan rates by the bank, ranging from 0.3 to 0.36 percentage points, including popular one and two-year fixed rate mortgages. Kiwibank also recently adjusted some of its rates. The rate increases reflect growing inflationary pressures and anticipation of potential adjustments to the Reserve Bank of New Zealand’s official cash rate.
The bank is also in the process of phasing out cheque usage, stating that cheques now account for less than 1 percent of all payments processed. No specific timeline for the complete elimination of cheques has been provided.