Tesla will wind down production of its Cybertruck at its Texas gigafactory around mid-2027, CEO Elon Musk announced on Friday, shifting focus to the self-driving Cybercab model. The move comes after years of persistently weak sales for a futuristic vehicle once touted as a rival to legacy pickup trucks.
The production wind-down will enable the automaker to accommodate increased output of its newly launched Cybercab, a two-seater robotaxi central to Musk’s vision for a future built on robotics and artificial intelligence. In a post on X, Musk called the Cybertruck the best vehicle Tesla has ever made
and the wind-down the “end of an era.”
True, but the Cybertruck fleet will be around for a long time
Sales Fall Far Short of Musk’s Projections
When deliveries began in late 2023, Musk predicted annual sales of 250,000 units. Instead, the company sold just 20,237 Cybertrucks in the U.S. last year, down 48 per cent from 38,965 in 2024, according to automotive data platform Kelley Blue Book.
By the end of Q3 in 2026, Tesla had sold only 11,586 Cybertrucks, a decrease of 28 per cent from the same period in 2025, Cox Automotive reported. Tesla does not report Cybertruck sales separately. Instead, it groups them in an “other models” category, which delivered only 8,300 units in the third quarter of 2026.
Cybertruck is way more awesome than people realize https://t.co/cN8mB6yDdT
A Troubled History from the Start
The Cybertruck’s journey has been marked by delays, recalls, and a polarizing design. It was first unveiled on November 21, 2019, in Hawthorne, California, when a live demonstration to show its shatterproof glass backfired, with two windows cracking. “It didn’t go through!
” Musk said at the time.
Since going on sale in late 2023, Tesla has issued 11 recalls for the Cybertruck, according to the National Highway Traffic Safety Administration. These included issues with a loose accelerator pedal pad that could cause rapid acceleration, a light bar that could detach, and windshield wiper malfunctions.
Cybertruck is so awesome. Until you’ve tried it out, you have no idea, because there’s nothing like it. Best product Tesla has ever made to date. https://t.co/ps0YoslC4W
Former Aston Martin CEO Andy Palmer commented on the production halt, stating: It doesn’t make sense to keep it going when it’s not meeting its targets.
He added, Every rational auto guy would say the same.
A Shift in Strategy for Tesla
Tesla will wind down Cybertruck production at its Texas factory around mid-2027 to accommodate increased output of the Cybercab. Musk is increasingly focusing the company on robotics, AI, and autonomous driving fleets rather than developing a steady stream of new models for private buyers. The Texas factory space previously used for Cybertrucks will be dedicated to Cybercab production and the Optimus humanoid robot.
This shift comes amid a challenging week for Musk, who saw the value of his fortune fall by $113bn after Republican candidates he had backed with $446m (£332m) in donations lost in the US midterm elections. Tesla shares fell by 11% on Thursday. SpaceX dropped by 9%.
Automotive analyst Felipe Munoz noted that while the Cybertruck has been called a failure, electric pickups from Ford and others have also struggled in the U.S. market. All of them lost the competition because electric pick ups aren’t popular in the US,
Munoz said. He added that Cybertruck’s sharp-edged stainless-steel design also narrowed its appeal
in markets like Europe where EVs are more popular.
Tesla will be winding down production of the Cybertruck at Gigafactory Texas around the middle of next year to make room for increased Cybercab production
What Comes Next for Tesla
Musk did not specify whether Cybertruck production would be moved to another facility or phased out entirely. The Austin, Texas, plant is currently the only known Tesla facility equipped to manufacture the specialized components for the heavy, angular model.
In response to a user on X mourning the news, Musk wrote: But the Cybertruck fleet will be around for a long time.
Earlier coverage: Tesla To End Cybertruck Production In 2027
Elon Musk just confirmed that Tesla will wind down Cybertruck production at Gigafactory Texas around mid-2027 to make room for increased Cybercab production This marks a major shift in Tesla's manufacturing priorities, with Giga Texas preparing to dedicate more production… https://t.co/aOj5Yf33om pic.twitter.com/NzLmLSHD7p
More on Cybertruck production
Tesla just confirmed it will end Cybertruck production in 2027. I think it's one of the best case studies we have on managing customer expectations. Tesla received more than 1 million reservations for the Cybertruck. Our best estimate puts the real number closer to 2 million.… https://t.co/s6p0m81ZXE
Elon Musk has officially announced that Tesla will be discontinuing Cybertruck production in mid-2027. Considering Tesla can make many times more Cybercabs than Cybertrucks in that space, this move makes financial sense. Tesla sold ~8k Cybertrucks in Q3. The future of Tesla is… https://t.co/IkNWGhad30
