The challenges of Danone’s new boss

DECRYPTION – Six months after the ouster of Emmanuel Faber, Antoine de Saint-Affrique takes office on September 15.

It’s an expected arrival to say the least. Result of the governance crisis that shook Danone between October and March, Antoine de Saint-Affrique officially takes the reins of the group with 25 billion euros in turnover on Wednesday. Appointed before the summer, the former CEO of Barry Callebaut will have just had time to take a week’s vacation. A useful respite before tackling the challenges that await the French champion of milk, water and infant and medical nutrition.

Decided to discover the group and to develop its roadmap before speaking, he will lead a group of 100,000 employees still in turmoil. Governance, constitution of its close guard, restructuring, revival of growth … There is no shortage of projects for the new CEO.

● Boost turnover

This is the major challenge of the new boss, and the main expectation of the market. By causing restaurants and bars around the world to close for months, the Covid pandemic

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