The government announces 12 million euros in subsidies to encourage the opening of rural businesses

“The State will provide support for the installation in rural areas of sedentary multi-service shops as well as itinerant shops to serve several rural communities”announced the government in a press release signed by Ministers Delegate for Trade Olivia Grégoire and for Local Authorities and Rurality Dominique Faure.

This program “is aimed at project promoters who may be public or private, it being specified that private promoters must necessarily have the support of the municipality in which they are located”specifies the government, according to which the registration desk, with the prefectures, will open on March 1st.

Short circuits, disadvantaged audiences…

In detail, the acquisition of premises and its refurbishment “may be covered up to 50% up to a limit of 50,000 euros”l’“layout of the premises and the acquisition of professional equipment” may be covered up to 20,000 euros, or even 25,000 euros “if the project is of particular interest in terms of sustainable development, or innovative in its economic model”.

Are cited as examples, “short circuits, integration of disadvantaged people, involvement of local associations, experimentation with a shared collection point for digital orders”.

For itinerant businesses, the State could subsidize up to 20,000 euros for the acquisition of a professional touring vehicle, “within a limit of 50% of investment expenditure”.

To this set can be added “a aid of 5,000 euros maximum for the support services which he could use in order to design, implement and bring his project to life”.

Commercial offers

The objective mentioned by Olivia Grégoire is “to quickly bring to the inhabitants of 1,000 rural municipalities a commercial offer, she said in this press release.

The prefectures must collect the files at the level of their department, in a logic of geographical distribution balanced” and make a first selection before bringing it up to the level of the ministries, said his cabinet during a press conference call on Wednesday.

Rather, it is food businesses that are targeted. The same source specified that there was for the moment “no announcement as to the renewal of the device” after 2023, but that, “if he were successful”the government “would do anything to have him reappointed”.

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