“The Importance of Media in Public Policies: Insights and Challenges for Press Actors in Senegal”

2023-05-04 11:58:40

APS

Dakar, May 4 (APS) – The general manager of Label TV, Matar Sylla, recalled, on Wednesday in Dakar, the importance of the media in the success of public policies, as well as the challenges that press actors must face. Senegalese.

”It is our role to be a transversal sector that supports all other public policies. No public policy can succeed without the contribution of the media. It is clear, clean and precise. When you’re invited to a protest and you’re not there, the protest doesn’t start,” he said.

He took part in a panel organized by the Coordination of Press Associations (CAP), on the occasion of World Press Freedom Day. The meeting took place around the theme: “Restrictions on freedom of expression: what balance between national security and the right to information”.

He focused on the environment and the economic model of press companies around the world.

”It’s also not a sector that we use like that. It is an economic sector. In many countries around the world […] emerge, the media are real viable economic enterprises that make money, that earn money,” he argues.

The panelist recalled that the Constitution of Senegal guarantees freedom of the press through its adherence to the Declaration of the Rights of Man and of the Citizen of 1789.

The real challenge, he says, is to put in place a regulatory structure capable of bringing ”order to the profession”. ”Respect for fundamental freedoms is only possible with strong, viable media that can produce quality”, insisted Matar Sylla.

It calls for a review of the media regulation system in Senegal and to make projections for the years to come.

”The regulatory authority must be redesigned, reformatted, open to other perspectives taking into account and making projections over the next 20 years. It’s possible because there are researchers” who know what’s going to happen, the media specialist said.

He thinks that Senegal must turn to new perspectives with large ensembles, in order to prevent foreign media groups from occupying space.

The former director general of Radiodiffusion sénégalaise (RTS) believes that Senegal must “have the capacity to do things differently” and “get out of the logic of sanctioning, sanctioning, punishing, etc.”

To do this, the Head of State must speed up the process and convene meetings of the media in order to find ”solutions” to many questions that arise in the press sector.

This will make it possible to have ”free, responsible, transparent, dynamic media which contribute to raising a little the added value in this country (…)”. According to him, ”if, today, oil and gas are the fuel of emergence, the media will be the catalyst”.

At the end of this panel, the CAP published a declaration in which it demands the release of journalists in the bonds of detention or under judicial supervision.

FD/ASG

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