A Aaron Loayzathe actual creator of the videos cumbia highest grossing in Peru, the passion for music knocked on his doors when he was a teenager and attended an evangelical church in his native Piura. This is your historya story of dreams come true.
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A friend invited him and he attended out of curiosity. When he heard the local group, his life changed. “There was a group that played religious rock-pop, with them I learned to play drums and guitar. The energy, the sound, the atmosphere, everything fascinated me,” he tells Trome.pe
After that episode, he began to play and sing in a rock group with friends from Piura. The music had captivated him. She also entered the university, but since there was no music career in her region, the closest thing to her was what she decided to study. communication Sciences.
FROM ROCK TO CUMBIA
Until, in the midst of the cumbia boom in 2012, a small group of cumbia had a problem: they were missing a vocalist. Loayza did not sing cumbiaWhat’s more: he didn’t like it, but the coins he could earn cheered him up.
Ironies of life, cumbia in Peru has a rock influence. Evidence of this is the use of electric guitar and keyboard, instruments that are introduced by Peruvian musicians when the genre arrives from Colombia. But let’s continue with this story.
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And so, little by little he began to sing cumbia covers, to travel here and there. To meet small groups and share with them. One of them was La Magia, with whom he made his first video clip.
“I told them that I was studying Communications and I encouraged them to make a video clip. I called two friends, we put together a script, a story and we recorded. He was beautiful and everyone was happy”, he says.
Soon the group La Tropicana del Swing contacted him to record the video clip of his song “El Machito”. Loayza had only one HD camera, but a lot of desire and creativity. That was the beginning of his career behind the scenes.
THE CUMBIA, FROM PIURA TO EUROPE
His little hobby of creating video stories grew: the orchestra La Única Tropical called him to record the song “Perdón”. And then Serrano Heartand then harmony 10, sea water y Yaipen Brothersthe latter with its success “Mix Juan Gabriel”, which today exceeds 153 million views on YouTube.
Reaching millions and millions of views became something habitual for Loayza, as well as searching for spectacular locations for better videos. has recorded in Buenos Aires with Harmony 10; in Colombia with the Golden Waters; in Italy and Spain with Esau Suarez, former vocalist of Guadalupe Caribbeans; and in Dominican Republic with Sapphire Sensual.
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“There was a lot to do, there I saw an opportunity: before it was enough to record on a beach and that’s it, but the public wanted more elaborate videos, storiescharacters that motivate them to watch the production over and over again”, he says.
Today your business “Ángel Films” is known throughout the field of Peruvian cumbia. Proof of this: he has more than 20 video clips with Corazón Serrano and is preparing to work with a Mexican group whose name he keeps, for now.
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“In the remainder of the year I hope to go and record some videos with this Mexican group, there is very little left,” he narrates enthusiastically.
Despite its success, Aarón Loayza indicates that he does not close the doors to any group, no matter how small or large it is. “We know where we come from, so we accept and value all proposals. Cumbia moves the country and that is why we continue betting on it, ”he concludes.