This was the presentation of the new iPhone 15 and the news from Apple

2023-09-12 23:10:00

Jakub Porzycki/NurPhoto/Getty Images

Apple’s introduction of the iPhone 15 is expected to bring significant change.

The iPhone 15 is widely rumored to ditch Apple’s proprietary Lightning charger in favor of USB-C charging, marking a milestone for the company in embracing universal charging. Ultimately, the change could streamline the charging process on various devices and brands.

The change would come less than a year after the European Union voted to pass legislation that would require smartphones, tablets, digital cameras, portable speakers and other small devices to support USB-C charging by 2024. The first law of Its type aims to reduce the number of chargers and cables that consumers must deal with when purchasing a new device and allow users to mix and match devices and chargers even if they were produced by different manufacturers.

“This is possibly the biggest alteration to the iPhone’s design in several years, but it’s not really a dramatic move,” said Ben Wood, an analyst at CCS Insight.

Last year, Apple’s senior vice president of worldwide marketing, Greg Joswiak, publicly highlighted the value and ubiquity of the Lightning charger, which is designed to charge devices faster, but noted that “obviously we will have to comply” with the mandate of the EU.

“We have no option, as is the case around the world, to comply with local laws, but we believe the approach would have been better environmentally and better for our customers if there was not a government that had that perspective,” he said. Joswiak at the conference. time.

The EU’s decision is part of a larger effort to tackle e-waste overall, but could lead to more in the near term as people phase out their Lightning cables. (Apple will likely need to develop a Lightning cable recycling program, too.)

Although Apple has raised environmental concerns about what happens to old Lightning chargers, it also has financial reasons to reject the change.

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