65% of consumers in Belgium and Luxembourg have already opted for the Galaxy S23 Ultra
The new Samsung Galaxy S23 smartphones are officially on sale worldwide today. The Galaxy S22 had already been a great success last year, with more than double the number of pre-orders compared to the Galaxy S21. This year, the number is even higher. Of all consumers who pre-ordered a device globally, 60% chose the top model, the Galaxy S23 Ultra. In Belgium and Luxembourg, where the devices were already available on February 2, sales exploded in the first 15 days.
“We are seeing a shift: people are keen to see new products push boundaries and provide maximum freedom of expression,” said TM Roh, President and Head of Mobile eXperience at Samsung. “This year’s global pre-order volume reflects the strong trust we have as a brand and shows that innovation and sustainability continue to be valued. »
“A trend that is confirmed, both in Belgium and Luxembourg”, explains Davy Moons, Mobile Marketing Manager at Samsung Belgium. “Consumers quickly found their way to the store to learn about new devices. And their choices are striking. 65% of them chose the Galaxy S23 Ultra. 51% opted for the more classic Phantom Black, while 34% preferred the Green, for its beauty and elegance. Another development? 64% opted for a 512 GB device. This demonstrates that the smartphone is today a true extension of oneself, with which one wishes to capture and store every unique moment of life. »
The flagship of the series is the Galaxy S23 Ultra, with its new 200MP Adaptive Pixel-sensor and iconic built-in S Pen. Together with the Galaxy S23+ and Galaxy S23, this device represents a new era for smartphones. Galaxy S23 series features advanced cameras for greater creative freedom and some of the world’s fastest graphics powered by Galaxy’s Snapdragon® 8 Gen 2 mobile platform[1]. Its striking design is made of recycled materials. Much more than any other Samsung Galaxy smartphone.[2]
Galaxy S23 Ultra, Galaxy S23+ and Galaxy S23 are available from carriers and retailers as well as on samsung.com. Available in four nature-inspired matte shades: Phantom Black, Cream, Green, and Lavender. The devices are also available exclusively online in several unique colors at Samsung.com. The Galaxy S23 Ultra is available in Graphite, Lime, Sky Blue and Red colors. Galaxy S23 and S23+ have two exclusive colors available online: Graphite and Lime. The introductory offers are valid until February 21.
For more information on the Galaxy S23 series, visit:
www.samsungmobilepress.com,
www.samsung.com/be_fr/smartphones/galaxy-s23/
[1] The Snapdragon® 8 Gen 2 Mobile Platform for Galaxy is optimized for Samsung and exclusive at the launch of the Galaxy S23 series
[2] The Galaxy S23 Ultra uses recycled materials in nearly 12 internal and external components (Galaxy S23+ and S23: 11 internal and external components), compared to six internal components in the Galaxy S22 Ultra.