Tourisme Côte-Nord wants to focus on the development of infrastructure and develop sustainable tourism for the coming years.
The director general of Côte-Nord tourism, Paul Lavoie notes that the region has broken records in terms of tourism during the last two summer seasons.
We can speak of an explosion of tourists on the North Shore, 2021 was better than the previous year.»
However, after such results the tourism organization expects a drop in visits over the next few years. This is the reason why Paul Lavoie thinks that it is necessary to bet on sustainable tourism.
Work that was already initiated before the pandemic explains Paul Lavoie: since 2017 we had increases of about 10% of tourists in the region, with the pandemic there has been a breakthrough that has been made. What we had shortly before and are starting to have are regular customers».
In addition, for the coming seasons, Tourisme Côte-Nord wishes to make visitors aware of the fragility of the ecosystem in certain sectors of the region.