UEFA Champions League Mastercard Game Offers Tickets Via NFT Passes

In summary

Mastercard launched an NFT-powered trivia game for the 2023/2024 UEFA Champions League, offering tickets as a prize.
The competition will take place before the Tuesday matches, where Mastercard customers can participate by collecting NFT passes.
MoonPay and Mastercard collaborated on the technology for this NFT-powered experience, open to cardholders in multiple countries.

Mastercard has launched a new NFT-powered soccer trivia game for the 2023/2024 UEFA Champions League tournament, offering fans the chance to win match tickets, testing their knowledge of the league, according to a press release.

The competition will begin 30 minutes before the Tuesday UEFA Champions League matches, starting on 13 February. Mastercard customers can participate by collecting branded NFT passes through the company’s new “Pass to Priceless” platform. Mastercard NFT passes are created on Polygon, an Ethereum scaling network.

Players can answer questions about Champions League history and statistics, and the winners of each round will earn tickets to matches as they climb the season-long standings. The leading player after the semi-finals on April 30 will win tickets to the Champions League Final at Wembley Stadium in London.

Cryptocurrency payments company MoonPay developed the technology behind Mastercard’s NFT-powered experience, with support from MoonPay’s creative agency Otherlife. MoonPay and Mastercard announced their plans to collaborate on Web3 initiatives in October last year.

“As a partner of the UEFA Champions League for 30 years, we know first-hand the unwavering passion football fans have for the game, so we are excited to leverage our Web3 platform, Pass to Priceless, to put their passion to the test. and knowledge to the fullest,” Beatrice Cornacchia, executive vice president of marketing and communications at Mastercard in Europe, said in a statement.

The Champions League trivia competition will be open to Mastercard cardholders in several countries, including the United States, United Kingdom, France, Spain and Brazil. It runs until the final on June 1.

Editor’s note: This article was written with the help of AI. Edited and fact-checked by Andrew Hayward.