2024-03-23 01:01:26
With bold sporty shapes and undeniable style that would be as at home in a sneakerhead’s collection as it would be in their driveway, Nissan today unveiled the new 2025 Kicks with an interactive experience in Brooklyn, in the opening rounds of the NCAA men’s 2024. Basketball Tournament at the Barclays Center.
Designed to energize the compact crossover segment and carefully enhance every drive, the new Kicks makes its virtual debut outside the Barclays Center, where fans will see a larger-than-life 3D digital “shoebox” with the new model. . Inside the Barclays Center, game attendees can visit the Kicks Unboxing booth, see the car for the first time and enjoy live music from Kicks Beats DJs, a Kicks Lacing station with giveaways and much more to excite fans of basketball.
The Kicks Unboxing event is open on Friday, March 22 and Sunday, March 24 during game hours. Following its debut, the 2025 Nissan Kicks will be on display at the 2024 New York International Auto Show from March 27 to April 7.
“The launch of the new Kicks at Barclays Center puts our exciting new model at the center of the action as passionate sports fans flock to the stadium for the exciting experience of the NCAA Men’s Basketball Tournament,” said Marisstella Marinkovic , vice president and head of marketing. Official, Nissan USA “By aligning our brand with consumer passions at critical touchpoints, we get our products in front of the right audiences, fostering meaningful connections in the most impactful ways.”
Advanced technology and value
The 2025 Nissan Kicks features even more available technology and capability to improve owners’ lives, all wrapped within an unmistakably bold new design. As Nissan reshapes expectations across vehicle segments, Kicks surpasses competitors with best-in-class standard ground clearance and best-in-class standard cargo space .
The addition of Intelligent Four Wheel Drive available, a first for the Kicks, gives customers more confidence on the road in clear or inclement weather. Kicks also features a new 2.0-liter inline four-cylinder engine that delivers more power and more torque, plus a more responsive Xtronic transmission.
expressive style
Like the boldly shaped, brightly colored sneakers seen on the Barclays Center court, Kicks is designed to stand out. It features a strong, wide stance and plenty of thoughtful details.
The Kicks’ interior has an equally modern look, highlighted by the available dual 12.3-inch displays on the dashboard.
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