A glossy Vanity Fair photoshoot featuring prominent figures in the cryptocurrency industry has ignited a firestorm of criticism and self-reflection within the digital asset space. The images, accompanying a feature titled “Crypto’s True Believers Demand to Be Taken Seriously,” depict industry leaders at Novel York’s Nine Orchard hotel, adorned in extravagant attire.
The article, and particularly the accompanying imagery, drew immediate condemnation from outside the crypto world, with many observers questioning the industry’s priorities and perceived detachment from economic realities. However, the reaction within the crypto community was more complex, marked by internal debate and accusations of media misrepresentation, as reported by Fortune.
The Vanity Fair piece attempts to chronicle the 17-year evolution of cryptocurrency, beginning with Satoshi Nakamoto’s original white paper and tracing its path to the current era of institutional interest. The author successfully identifies key players and assesses their contributions to the industry, including Olaf Carlson-Wee, Coinbase’s first employee, and Cathie Wood, founder of ARK Invest. Meltem Demirors, known for her assertive self-promotion, was also featured, sporting a black sweatsuit emblazoned with her firm’s slogan, “Believe in Something,” in diamond-studded lettering.
Billionaire Mike Novogratz, who reportedly hosted the photoshoot at his hotel, avoided having a prominent tattoo of the Terra-Luna scamcoin on his arm photographed. Danny Ryan, a core contributor to the Ethereum Foundation, was persuaded to remove his shoes for the shoot, a decision that drew particular scorn. The article reserves its harshest criticism for Devin Finzer, the founder of a largely unsuccessful crypto project, portraying him as an outsider attempting to gain legitimacy within the established crypto ecosystem.
The article raises questions about the place of these figures as the crypto industry gains acceptance from traditional financial institutions and political circles. Vanity Fair suggests these individuals represent a segment of America’s elite, focused on image and disconnected from the economic struggles of ordinary citizens.
However, the gathering also evokes a period when crypto was driven by individuals who championed a vision that challenged the status quo. As these early proponents potentially recede from influence, the article suggests their contributions may be missed.
Recent industry developments highlight the shifting landscape. Mastercard’s agreement to acquire BVNK, a stablecoin service provider, for up to $1.8 billion represents the largest deal of its kind to date, a transaction Coinbase had previously considered, according to Fortune. Meanwhile, Crypto.com has announced layoffs affecting 12% of its workforce, a move attributed by Gemini and Messari to advancements in artificial intelligence, though some suspect “AI washing” is masking underlying business challenges (DL News). Gemini itself reported a $140 million net loss in Q4 and has implemented executive layoffs, raising concerns about its future viability (WSJ). Kraken has also paused its IPO plans, citing unfavorable market conditions (CoinDesk).
Polymarket is now offering contracts allowing users to bet on short-term Bitcoin price movements, though the practical implications of this innovation remain unclear (Fortune).
This week’s “Main Character” designation goes to Joseph and Barbara Bankman-Fried, parents of Sam Bankman-Fried, for leveraging CNN to express grievances about their son’s legal troubles while avoiding accountability for their own involvement in his alleged crimes.
A Polymarket meme circulating online depicts Mark Zuckerberg shutting down his metaverse project, a $80 billion endeavor widely considered a failure.