The luxury brand was the subject of controversy after being accused of promoting pedophilia through its products and campaigns. Thus, users on social networks call to evade the brand and break their clothes from that line.
After the clothing brand Balenciaga ended up in controversy last week after receiving multiple accusations of promoting pedophilia, today the line is locked in a series of symbolic protests, with their empty stores and influencers smashing their products.
The comments, which have flooded social networks, even had the reaction of businesswoman Kim Kardashian, who He left his relationship with the brand in doubt after the episode.
“The safety of children must be cared for and sustained with the greatest of safeguards. and any attempt to normalize child abuse in any of its forms should not have a place in our society or time”, he assured then.
On social networks, just over a week after the event, videos of what different stores look like today. And it is that the brand usually has a large audience, having constant lines to enter its branches.
However, different videos show stores relying solely on their workers where, in mocking tones, they show premises still with the separation cords of empty rows.
@peternomadd Never seen Balenciaga at the Dubai Mall so empty on a Sunday night???? #balenciaga #balenciagabear #balenciagascandal #dubaimall ♬ original sound – 3lisei
Likewise, in another video you can see the vendors who, having no customers, look at their cell phones in silence, to which users joke that they are looking for a new job.
@locaeclectic Crickets ???? at every Balenciaga store in Vegas #balenciaga ♬ YUH IM A MOTHHAA – Bacarbiana
On the other hand, influencers have been more radical. In addition to calling not to go to the stores, many have shared on social networks how they throw away the products they bought from that luxury brand.
@alexis_adjei Hell is hot. #balenciaga #balenciagacampaign ♬ son original – ????????????
@halessiar BALENCIAGA ????❤️???????? #balenciaga #balenciagacancelled ♬ Miss You – Oliver Tree & Robin Schulz
Even in more extreme points, many have recorded themselves cutting clothes with scissors. to make them unusable. In extreme cases, there are even users who share videos burning the products.
@mcstojan_14 For promoting terrible things related to children, I join and strongly condemn ???? #balenciaga #canceled #fyp #foryou ♬ Disco – MC Stojan
@sanabria1244 #balenciaga ♬ original sound – Elias Sanabria
@vivalapinkposh Used to love this brand but i do not and wil not support this !!!! #cancelbalenciaga #balenciaga #balenciagas #blackfriday #savethechildren ♬ Kai Cenat “I Don’t Care” – Club Remix – Corey Floca
The controversy surrounding Balenciaga
everything came up when the brand launched its Christmas campaign to promote its home and interior design linewhere children appear posing with the different objects that the luxury house sells.
However, what stood out in the images was how minors hold bags shaped like teddy bears dressed in sadomasochistic outfitswhich generated repudiation on social networks.
But the controversy continued to grow, when in another photograph that promoted products from a line aimed at lawyers, a bag appears on a stack of blank papers. Except for one.
When zooming in, the text is about a law that penalizes the , promotion, presentation or distribution of child pornography or any visual representation, in which the participation of a minor in sexually explicit conduct appears or appears.