YouTube Premium Lite Launches in Colombia

YouTube Premium Lite Arrives in Colombia, Offering a Cheaper Ad-Free Experience

YouTube is rolling out a new subscription tier in Colombia called YouTube Premium Lite. This expansion aims to provide an ad-free viewing experience for users who primarily consume content outside of music and Shorts.

The new plan is priced at 12,500 Colombian Pesos per month. It will become available nationwide in the coming weeks.This move reflects YouTube’s ongoing innovation in its subscription offerings.

YouTube’s existing Premium and Music subscriptions have seen critically important growth, surpassing 125 million subscribers globally. Premium Lite is specifically designed for viewers seeking uninterrupted entertainment across various categories.

These categories include gaming, comedy, cooking, and educational content. The new membership plan is compatible with all devices, including smartphones, laptops, and televisions.

It’s vital to note that while Premium Lite removes ads from most videos, some ads may still appear within musical content and Shorts. Additionally, ads might be present during search and navigation within the platform.

For users who desire an ad-free experience for music on YouTube and YouTube Music, along with offline downloads and background playback, the full YouTube Premium plan is recommended.

The introduction of Premium Lite in Colombia underscores YouTube’s dedication to offering flexible options. These options cater to diverse viewer preferences,allowing enjoyment of a vast catalog of creators and genres with fewer interruptions.

This expansion also supports additional income opportunities for creators and partners. YouTube plans to further expand its Premium Lite pilot programs to more countries, introducing more subscription benefits this year.

Why YouTube Premium Lite?

YouTube Premium Lite offers a compelling solution for a specific segment of its audience. By providing a more affordable entry point to an ad-free experience, it caters to users who may not require the full suite of features offered by the standard YouTube Premium subscription.

This strategic move by YouTube acknowledges the diverse needs and budgets of its global user base. It demonstrates a commitment to continuous advancement and user satisfaction, ensuring that more people can enjoy their favorite content with fewer distractions.

Frequently Asked Questions about YouTube Premium Lite

What is YouTube Premium Lite?

YouTube Premium Lite is a new, more affordable subscription tier offering an ad-free viewing experience for most content on YouTube.

How much does YouTube Premium Lite cost in Colombia?

YouTube Premium Lite costs 12,500 Colombian Pesos per month.

Which devices are compatible with YouTube premium Lite?

The plan works on all devices, including phones, laptops, and TVs.

Will music and Shorts also be ad-free with Premium Lite?

Ads may still appear in musical content and shorts, and during search and navigation.

Who should consider YouTube Premium Lite?

Viewers who primarily seek an ad-free experience for content like games,comedy,kitchen tutorials,and learning videos,and are not primarily focused on music or

What are teh specific features excluded from the YouTube Premium Lite subscription compared to the standard YouTube Premium?

YouTube Premium Lite Launches in Colombia: A New Option for Ad-Free Viewing

What is youtube Premium Lite?

YouTube premium Lite is a more affordable subscription tier designed to offer an ad-free experience on YouTube, but with some key differences compared to the full YouTube Premium plan. Launched initially in select markets, it’s now available in Colombia as of July 17, 2025. This new offering caters to users who primarily want to remove disruptive advertisements while watching videos, without needing features like background playback or YouTube Music Premium access. It’s a meaningful advancement in YouTube’s subscription strategy, aiming to broaden its user base and increase revenue streams.

Pricing and Availability in Colombia

The YouTube Premium lite subscription in Colombia is priced at COP $14,900 per month. This is considerably less expensive than the standard YouTube Premium, which currently costs COP $22,900 per month. Availability is immediate for all Colombian YouTube users who meet the eligibility criteria. Users can subscribe directly through the YouTube app or website.

Key Features – What You get with Lite

YouTube Premium Lite focuses on delivering a core benefit: uninterrupted video viewing. Here’s a breakdown of what’s included:

Ad-Free Videos: enjoy all YouTube videos without any advertisements interrupting your viewing experience. This includes skippable and non-skippable ads.

Access on All Devices: The subscription works across all devices where you use YouTube – desktop, mobile app, and smart TVs.

Limited Functionality: Unlike full YouTube Premium,Lite does not include:

Background Playback: Videos will stop playing when you switch to another app or lock your screen.

YouTube Music Premium: Access to ad-free listening on YouTube music is not included.

Download for Offline Viewing: You cannot download videos to watch offline.

How Does it Differ from Standard YouTube Premium?

The table below summarizes the key differences between YouTube Premium and YouTube Premium lite:

| Feature | YouTube Premium | YouTube Premium Lite |

|————————–|—————–|———————-|

| Ad-Free Videos | Yes | Yes |

| Background Playback | Yes | No |

| YouTube Music Premium | Yes | No |

| Offline Downloads | Yes | No |

| Price (Colombia – 2025) | COP $22,900 | COP $14,900 |

Choosing between the two tiers depends on your usage habits. If you frequently listen to music on YouTube Music or need background playback, the full Premium subscription is the better choice. If you primarily watch videos and want to eliminate ads, Lite offers significant value.

Understanding Ads on youtube – Even with Premium

It’s important to note, even with YouTube Premium or premium Lite, some forms of advertising may still be present. According to YouTube’s support documentation https://support.google.com/youtube/answer/6305537?hl=en&co=GENIE.Platform%3DDesktop, YouTube Music Premium and YouTube Premium members may still encounter ads on podcasts. Moreover,creators can integrate branding,promotions,and sponsored content within their videos,which are not removed by either subscription tier.This is a crucial distinction to understand.

Who is YouTube Premium Lite For?

This new tier is ideally suited for:

casual Viewers: Users who watch YouTube occasionally and are primarily bothered by advertisements.

Budget-Conscious Users: Individuals who want an ad-free experience but are unwilling to pay the higher price of full YouTube Premium.

Users Focused on Video Content: Those who don’t utilize YouTube Music or require background playback features.

Families: A more affordable option for multiple family members who primarily watch videos.

how to Subscribe to YouTube Premium Lite in Colombia

Subscribing is a straightforward process:

1. Open the YouTube App or Website: Log in to your google account.
2. navigate to Your Account: Click on your profile picture in the top right corner.
3. Select “Get YouTube Premium”: This will present you with the different subscription options.
4. Choose “YouTube Premium Lite”: Select the Lite tier and follow the on-screen instructions to complete the payment process.
5. Confirm Your Subscription: You’ll receive a confirmation email once your subscription is active.

Potential Future Expansion

The launch in Colombia follows prosperous trials in other regions. This suggests YouTube is actively evaluating the potential for wider rollout of Premium lite to other countries.keep an eye on official YouTube announcements for updates on availability in your region. The success of this tier in Colombia will likely influence future expansion plans.