10-Year Anniversary Celebration: Candy Crush Saga’s Impact, Revenue, and Future with Microsoft

2023-10-11 10:13:24

Now that it looks like it will join the Microsoft family soon, King has taken the opportunity to celebrate two of the company’s most important anniversaries over the past few days. On the one hand, the studio, 20 years in the making, is now further researching the future of artificial intelligence to optimize two of its most popular games, Farm Heroes Saga and Candy Crush. It’s on Candy Crush that they’re also celebrating the tenth anniversary of the game, which has reached $20 billion in revenue and over 3 billion downloads. “Candy Crush Saga was groundbreaking, it changed the way everyone played games on their mobile phones, and 10 years later, it feels like we’ve only just begun,” said King President Tjodolf Sommestad. “I’m extremely proud of the team and the work they’ve done to achieve this level of success. We put so much thought and effort into creating a game that so many people will enjoy, and we remain committed to our mission to empower the world Keep playing for many years to come. “Over the past decade, Candy Crush Saga has become a cultural phenomenon, bringing joy to millions of people every day,” said Activision Blizzard CEO Bobby Kotick. “If None of this would be possible without our outstanding team and the players who make the game truly iconic. I can’t wait to see what the next ten years have in store for Candy Crush. Are you still playing Candy Crush?
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