2023-09-12 18:12:46
NIC COURY / AFP Tim Cook, chief executive officer of Apple Inc., speaks Tim Cook, CEO of Apple, during the launch of the new Apple iPhone 15 at Apple Park in Cupertino, California, September 12, 2023.
NIC COURY / AFP
Apple CEO Tim Cook at the launch of the new Apple iPhone 15 at Apple Park in Cupertino, California on September 12, 2023.
TECHNOLOGY – Say goodbye to Lightning. Unveiled this Tuesday, September 12 during the Apple Keynote, the new smartphone model from the famous Apple brand, the iPhone 15, will now be equipped with the universal USB-C charging port.
A way for the Californian group to anticipate the European Union’s obligation imposing the presence of a USB-C port for all smartphones, tablets and cameras put into circulation from the end of 2024.
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“USB-C has become the universally accepted standard”, admitted Kaiann Drance, a vice president of Apple, during the annual marketing event. Apple, which cultivates its own ecosystem of products and services, has long opposed this European law.
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For the rest, the iPhone 15 should not really upset the order established by the company led by Tim Cook. Among the new features, we note a 6.1-inch screen and a 48-megapixel main photo sensor. It will also be possible to modify the button allowing you to switch to silent mode by assigning it a shortcut of your choice.
On the price side, the brand has however made an effort compared to the launch of its previous model. To obtain the latest from the Apple brand, you will therefore have to pay €969 compared to €1,019 for the iPhone 14 at its launch. Count €1,119 for the iPhone 15 Plus compared to €1,169 for the iPhone 14 Plus.
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