As Argentinian fans boil with impatience at the idea of donning the Albiceleste jersey with the three stars, Adidas is struggling to keep up.
The France-Argentina final was not only the duel between the two double world champion nations or between Lionel Messi and Kylian Mbappé. The shock between the Blues and the Albiceleste was also that between Nike and Adidas, the two equipment manufacturers of the selections. The coronation of Argentina is therefore obviously a huge blow for Adidas, which can expect to sign record sales of the Albiceleste jersey. At least if they are available.
Anger is indeed brewing in Argentina over the inability of the German equipment manufacturer to sell the three-star jersey. On Monday, Adidas certainly put this famous jersey on sale. But the sale was only made online and was reserved for privileged customers of the three-stripe brand. Above all, the stock was very small and was gone in just two hours.
Launching only on April 13?
For the time being, no jersey with the three stars can be found in the magazines and the Argentinian supporters may have to take their troubles patiently. According to the Argentine press, it will indeed be necessary to wait several weeks or even months before being able to buy the long-awaited jersey. The date of April 13 is thus mentioned in the media without Adidas having yet communicated on the subject.
In addition to the third star, he will wear the “World Champions” badge that the defending champions have worn since 2006. He will be available in the traditional white and sky blue colors as well as in purple, the color of the away shirt.