Through a statement, the company explained how this new modality works: “as part of its innovation proposal for Colombia and with the aim of developing a direct banking business model that serves its customers through the digital channelBanco Pichincha launches Pibank, a new bet aimed at people who have transferred their banking operations to the online channel”.
In addition, the platform clarified that, “at its launch, it will offer a rate of 10% annual effective and cash back of the 4×1000 of all the money that enters the account, from its opening and each time that it deposits in it”.
Also, the banking company announced that of its 45 workshops What do you have in Colombia? They were going to close 23 nationwide.
The Pichincha Bank revealed: “The company’s decision is made taking into account the lower need for physical transactionality of our clients and the responsibility of the organization to carry out a process of evolution that allows it to offer a more modern, innovative and efficient service”.